Social Shopping Company, ThisNext Hires Scott Morrow as President

ThisNext LogoThisNext.com is a website based in Los Angeles, Calif. that is known for providing a way for mom-and-pop e-commerce to sell to a broad market of Internet consumers.  By building a  hub for products that are “different” from typical retailers, ThisNext narrows their customer demographics and at the same time distinguishes themselves from other Internet e-commerce companies.

ThisNext belongs to a category of “social shopping” and is taking on other web companies in the same space such as Kaboodle, Wists, and StyleHive. Today, StyleNext announced that they have formally hired a President and board member, Scott Morrow.

Morrow was previously an executive at IAC/CitySearch and was the head of marketing/sales for Download.com, a subsidiary of CNET Networks. Morrow will handle the business strategy operations of ThisNext.  ThisNext’s CEO is Gordon Gould.

Venture capital investors of ThisNext include Anthem Venture Partners and Clearstone Venture Partners.

This article was written by Amit Chowdhry. You can follow me at @amitchowdhry or on Google+ at

Social Shopping Company, ThisNext Hires Scott Morrow as President Comments

  1. Libby Jackson says:

    It is good to see that mom-and-pop e-commerce companies have a viable option for marketing their products with ThisNext. Given Scott Morrow’s background, I am sure he is providing visionary leadership to ThisNext and ensuring its place in the Internet market.

  2. shopping company says:

    It is good to see that mom-and-pop e-commerce companies have a viable option for marketing their products with ThisNext. Given Scott Morrow’s background, I am sure he is providing visionary leadership to ThisNext and ensuring its place in the Internet market.

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