News Corporation announced today that they are shutting down the iPad-only digital newspaper publication known as The Daily effective December 15, 2012. The Daily will become part of a brand in “other channels” like The New York Post according to a News Corporation press release. The New York Post will adopt The Daily’s technology section and other components.
The Wall Street Journal has announced that they have launched WSJ WorldStream, a global video news-gathering service and publishing platform where they will post short-form videos shot by smartphones by journalists from across the global Journal and Dow Jones news organization. The launch of WSJ WorldStream is in conjunction with the Republican National Convention (RNC) this week in Tampa, Florida.
The Wall Street Journal has launched a Facebook application today which allows people to read content from The Wall Street Journal exclusively from within the social network. The content is ad-supported. The application is called WSJ Social and it filters through content from the publication through Facebook’s social graph to provide a tailored experience for different users.
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CollegeHumor.com has done a great parody of the E-Trade baby while creating humor in the Dow Jones Industrial Average stock drop. Check out the video below:
After the recent Wall Street meltdown, you would figure that less people would be interested in financial jobs but now the economy is recovering. The Wall Street Journal plans to capitalize on the economic recovery by launching a financial career website called Fins.com.
Dow Jones Ventures General Manager and former Chief Revenue Officer of Jobster Kevin Hatfield is the General Manager of Fins. Fins is the first launch to come out of Dow Jones Ventures. Ann Sarnoff is leading the project. Before Fins, Dow Jones Ventures and IAC partnered on a website called FiLife which has not gained much success.
One of the biggest problems with Fins right off the bad is that there are too many job seeking website alternatives out there as of right now. If I were looking for a finance job, I’d first check TheLadders, Monster, and CareerBuilder.
[via paidContent]
The Wall Street Journal has jumped on the iPhone bandwagon. Interestingly, the iPhone application is free despite the fact that they charge for their publication on the web and on the Kindle. Last year The Wall Street Journal created a free BlackBerry application so it was expected that they made one for the iPhone too. Even though the application is free, users will be glaring at massive advertisements at the bottom of the screen. Notice the Oracle logo that is prominently placed at the bottom of the screen?
Other major publications that have built an application for the mobile device includes Bloomberg, CNN, and The New York Times. None of these charge to use the application so The Wall Street Journal had to remain competitive too.
The videos and streaming radio that is available through The Wall Street Journal application connects to the built-in YouTube application on the iPhone.
[via Wired]
Microsoft announced yesterday that they are the exclusive provider for advertising on The Wall Street Journal web site. This is a big win for the Redmond, Wash.-based software conglomerate. Microsoft has similar deals with Digg and Facebook.
Through this deal, Microsoft will also power the ads for Barrons.com, MarketWatch.com, AllThingsD.com, and other WSJ-owned online properties.Â
“Relevant and targeted digital advertising is important to our business and to the quality of the experience that we deliver to our users,†stated Gordon McLeod, President of The Wall Street Journal Digital Network. “Microsoft’s state-of-the-art advertising platform will enable us to dramatically improve our revenues from this key sector, and we look forward to working together.â€
Altogether, the websites in The Wall Street Journal Digital Network generate 20 million unique visitors per month. The Microsoft ads will start appearing in February.
“This deal is a significant win for Microsoft for two key reasons. First, it makes the extended Microsoft advertising network the premier destination for advertisers interested in reaching financially minded users, as it complements our offering in this vertical through MSN Money and other syndication partners,†stated Brian McAndrews, Senior VP of Advertiser and Publisher Solutions at Microsoft. “Second, this deal is a strong indicator that we’re gaining significant traction with our advertising platform. The Wall Street Journal Digital Network is one of the largest financial services publishers in a very dynamic vertical segment, and we’re delighted to add it to our portfolio.â€
Microsoft affirmed their position in the digital advertising industry through its acquisition of aQuantive for $6 billion in May 2007.
[Information Source: Microsoft PressPass]
Talk about irony. I just renewed my subscription to WSJ.com for $9.95/month today and Kevin Rose up and decides that “The Wall Street Journal Online is adding Digg buttons across the entire site, and you’ll now have full (free) access to the articles submitted to Digg. The Digg buttons have started appearing on WSJ.com articles tonight [Digg blog].”
Did I read that correctly? WSJ.com articles that are submitted to Digg can now be read for free? What if I use my Digg account to submit every WSJ.com article I’m interested in, just so I can read it for free and save myself the $9.95/month? Or wait, I have a better idea, how about Rupert Murdoch hurries up, buys Dow Jones and WSJ.com, and makes WSJ.com for free like he said he was going to.
Regardless, I think this is a great move for WSJ.com. Its great to see big media companies embrace Web 2.0 technologies like Digg and Sphere. Digg users will have access to more information. WSJ gets more people to read their content, thus generating higher advertising revenue. But I think for publishers like myself, WSJ adding Sphere is a bigger deal because it gives us an avenue to promote our related content and opinions on the WSJ also.
