Why HP Is Acquiring Bromium: Details About The Deal

By Annie Baker ● Sep 25, 2019
  • HP recently announced it is acquiring endpoint security company Bromium. These are the details around the deal.

HP recently announced it was acquiring endpoint security company Bromium. The terms of the details were undisclosed.

Bromium is known for protecting enterprises using virtualization-based security to isolate browser-based attacks, malicious downloads, email attachments, and other applications in hardware-enforced micro-virtual machines.

Bromium’s technology is known for complementing and enhancing HP’s existing security platform with hardware-enforced application isolation and containment to protect against advanced attacks while providing real-time threat intelligence. When Bromium is combined with HP’s solutions — including Sure Sense, Sure View, and Sure Start — it provides comprehensive protection against the most sophisticated malware and enhances our industry-leading firmware and BIOS security layers.

Customers are looking for new ways to create and collaborate on their devices while also looking for security and privacy. And with 1 in 13 web requests leading to malware and 500,000 new malware attacks happening every day, every device decision is a major security decision.

“Security is a key competitive differentiator for HP, providing the most secure PCs and printers on the market,” said Andy Rhodes, a general manager and Global Head of Commercial Systems at HP. “The acquisition of Bromium extends our investments, leadership and focus in this space and securing endpoint devices that are on the front lines of defense against cybersecurity attacks.”

HP currently licenses Bromium’s technology and utilizes it for the Sure Click solution. This feature essentially siloes every browser tab inside of a virtual machine. And any malware in that tab would not be able to move beyond the tab. Going forward, Bromium will become part of HP’s broader platform to secure end-point devices.