- Splunk has made several big announcements including new data-to-everything pricing, a new venture fund, and has signed expanded partnerships
Splunk — a company that captures and analyzes real-time data to generate actionable insights — has announced it made advancements to pricing, partner, and investment initiatives designed for helping customers make smarter business decisions by turning data into doing. And with the Splunk Data-to-Everything Platform, more than 18,000 customers around the world are able to bring data to every question, decision, and action.
“We are living in a time of unprecedented change. The volume of data continues to grow at exponential rates, creating massive opportunities for those that are able to leverage this vast resource. Yet, most data is trapped inside an organization’s devices, systems, and interactions,” said Splunk president and CEO Doug Merritt. “Our Data-to-Everything portfolio of products, combined with our new pricing programs, partner ecosystem solutions, and Splunk Ventures fund remove the barriers between data and action, so our customers — regardless of size or business — have the freedom to deliver outcomes across their entire organization.”
“Data is one of Nubank’s most valuable assets, it’s what makes us one of the fastest-growing financial technology companies in the world,” added Cristina Junqueira, the co-founder of Nubank. “Splunk removes the complexity of data, so we can focus on delivering the best experience for our 12 million customers who want to take back control of their financial lives.”
The new Data-to-Everything pricing programs provide flexibility for helping customers deliver business outcomes rather than focusing on volumes of data. And these programs provide a wide range of predictability and versatility across Splunk’s product suite.
The pricing options include a predictive pricing program and infrastructure-based pricing.
The predictive pricing program facilitates long-term planning for customers and extends flexible and transparent pricing as data volumes grow and it is driven by a collaboration with the Splunk community of experts, customers, partners, and industry analysts. This new model allows customers to control and manage budgets around data. Plus Predictive Pricing offers predefined pricing tiers from 125GB to unlimited ingestion for Splunk Enterprise, Splunk ITSI and Splunk ES.
And the Infrastructure-Based Pricing model enables organizations that want to focus on the infrastructure needed to turn data into doing. Customers are able to choose to purchase Splunk Enterprise based on the compute power required to run the software on-premises and in the cloud. And data ingestion-based pricing will continue to be available for customers who do not wish to change their Splunk licensing model.
Plus Splunk is offering Enterprise Rapid Adoption Packages. The new “Rapid Adoption” packages start at $10,000 MSRP that work for 3, 4, or 5 use cases. These packages help customer accelerate their data journey with Splunk with the most common IT and Security operations use cases.
In the same announcement, Splunk also announced new and expanded partnerships that make it easier than ever before to bring data to every question, decision, and action across any organization.
For example, Accenture is offering more trained and certified Splunk resources than any other partner and is working with Splunk for launching data analytics plays that help client increase revenue, reduce cost, and mitigate risk by actioning insights mined from vast amounts of data. Cisco is capitalizing on integrations with the Splunk platform to rapidly bring to market new and differentiated solutions that will be sold on Cisco’s Global Price List and a newly available security solution generated from this strategic partnership called Cisco Endpoint Security Analytics Built on Splunk can now be ordered. Deloitte Risk & Financial Advisory and Splunk have also expanded their strategic relationship as Deloitte’s Fusion Managed Services offerings now integrate Splunk Phantom thus providing automated security monitoring and response to help clients address evolving cyber threats. And Splunk and SAP are entering into a new partnership focused on enabling the Intelligent Enterprise by bringing new integrations and solutions for our joint customers to be successful in the experience economy.
Another big announcement from Splunk is the launch of Splunk Ventures. Splunk Ventures will empower more users to make faster decisions and access more data types and sources. And through a $100 million Innovation Fund and a $50 million Social Impact Fund, Splunk Ventures is going to invest in organizations that are harnessing the power of data to change the world.
Splunk Ventures will provide portfolio companies with differentiated access to Splunk technology, exposure to the ecosystem, engagement with Splunk’s leaders and experts, and go-to-market and co-marketing opportunities.
