Arrival, the gaming division of Streamland Media, announced the appointment of Kristofor Mellroth as Senior Vice President and Head of Co-Development, a move aimed at expanding the company’s global game development capabilities and strengthening its partnerships with leading game publishers and developers.
Based in Los Angeles, Arrival said Mellroth will oversee the strategy, operations, and execution of the company’s global co-development pipelines. Drawing on more than two decades of experience leading large-scale distributed teams and delivering major gaming franchises during his tenure at Xbox, Mellroth will focus on scaling Arrival’s engineering, technical services, art, and design functions.
Reporting directly to Arrival President Paul Lipson, Mellroth will help ensure the company continues to provide development support and production capacity for major publishers and developers navigating increasingly complex game development demands.
The appointment comes during a period of growth for Arrival as the gaming industry increasingly adopts distributed development models. The company said it is positioning itself as a partner capable of providing integrated co-development services across a range of disciplines, including development, audio, narrative, and creative services.
Arrival noted that Mellroth’s leadership will support its efforts to expand beyond its established audio co-development expertise and deepen its role in helping developers deliver large-scale gaming experiences across platforms.
Founded as the gaming division of Streamland Media, Arrival works with game publishers and developers worldwide, providing development and creative services for interactive entertainment projects.
KEY QUOTES:
“Bringing Kristofor to Arrival is a massive milestone for us and a clear signal of our commitment to development partners and publishers worldwide. His expertise and deep, intuitive understanding of what partners need to succeed make him the perfect leader for our continued growth and expansion. Kristofor will radically advance our deep collaborative capability and support the most ambitious experiences across every platform and screen.”
Paul Lipson, President, Arrival
“Arrival is a leader in audio co-development and I believe now is the time to expand our capabilities. There is a big opportunity to help solve challenges developers and publishers face every day in their quest to deliver exciting and memorable games. I have admired Arrival’s commitment to creative excellence through partnerships with some of the world’s best game makers. We share a passion for building highly skilled teams and I am here to create integrated partnerships that empower the best developers in the world to push the boundaries of gaming.”
Kristofor Mellroth, Senior Vice President And Head Of Co-Development, Arrival

