Listen Labs, an AI-first customer research platform, said it has raised $69 million in a Series B round led by Ribbit Capital, with participation from Evantic and existing investors Sequoia Capital, Conviction, and Pear VC.
The company said it has expanded rapidly since launching nine months ago, growing annualized revenue 15x to eight figures, conducting more than one million interviews, and serving hundreds of enterprise customers, including Microsoft, Sweetgreen, Perplexity, and Robinhood.
Listen positions its product as an AI-driven alternative to traditional customer research workflows. The platform uses an AI “interviewer” designed to conduct conversations in a human-like style, and it draws from a panel the company said includes 30 million pre-qualified participants spanning demographics and geographies. Listen then converts interviews into outputs such as reports, thematic summaries, highlight reels, and presentation-ready materials, while also building a searchable repository of interviews that teams can query over time.
The company said customers use Listen for a range of decisions tied to retention, product development, marketing effectiveness, usability testing, brand tracking, and investor diligence. Listen added that it has raised $100 million in total equity financing to date.
KEY QUOTES:
“When you obsess over customers, everything else follows. Teams that use Listen bring the customer into every decision, from marketing to product, and when the customer is delighted, everyone is.”
Alfred Wahlforss, Co-Founder and CEO, Listen Labs
“Surveys often miss the outliers, and at Sweetgreen, understanding outliers helps unlock some of our best ideas. Listen has transformed how we approach customer research, revealing core insights such as our guests’ struggle to get enough protein in their daily meals. That insight has inspired us to create more protein-forward menu options, like the Protein Bowl, and continues to guide how we test future offerings.”
Jonathan Neman, CEO, Sweetgreen
“Listen has transformed how I do customer discovery. It gives us real time access to customer voice at a scale and depth traditional research can’t touch. What once took six to eight weeks now happens in days, and the insights come directly in customers’ own words: richer, more diverse, and far more actionable. It’s become a true force multiplier for product and growth teams.”
Romani Patel, Director, Data Science, Microsoft
“With Listen, we went from talking to a few dozen local customers to hundreds of people across the country – in under three hours. That speed and reach means every launch, every price point, every message is better informed and performs better.”
Chris Hoyle, CMO, Simple Modern
