20 Majors, an investment group led by Jack Nicklaus alongside TWG Global and Nicklaus Brown, has completed the acquisition of the businesses of Nicklaus Companies, a golf experience company founded more than 50 years ago.
The transaction reunites Nicklaus with the intellectual property and brand assets tied to his career, including the iconic Golden Bear mark. It also consolidates his current golf course design projects under Nicklaus Design, further strengthening the firm’s position as one of the most recognized golf course design businesses globally.
Nicklaus Design has created more than 420 courses worldwide, with projects spanning 45 countries and 40 U.S. states. The acquisition reinforces the firm’s role in golf course design, real estate development, and global licensing of lifestyle products associated with the Jack Nicklaus brand.
The deal also adds the Nicklaus brand to the expanding portfolio of TWG Global, which has investments across financial services, insurance, artificial intelligence, technology, energy, and sports. Its portfolio includes major sports properties such as the Los Angeles Dodgers, Los Angeles Lakers, the Professional Women’s Hockey League, and the Cadillac Formula 1 Team.
Going forward, 20 Majors will continue to operate across golf course design, real estate community development, and the global marketing and licensing of products under the Jack Nicklaus and Golden Bear brands.
KEY QUOTE:
“I am truly pleased to join forces with TWG Global to market the Nicklaus brand and expand upon the great success of Nicklaus Design’s golf course design business. The opportunities are great and the future is bright. While this moment is about the future, my family and I will be eternally grateful to our attorneys at Stearns Weaver Miller whose passionate advocacy on our behalf over the last four years made the seemingly impossible possible. Gene Stearns, Matt Buttrick, Cecila Simmons and Albert Lichy never stopped working and never stopped believing.”
Jack Nicklaus, Founder and Golf Legend
