24 Seven has acquired New York–based marketing consulting firm Markacy, strengthening its position as a leader in marketing, creative, and digital talent solutions. The deal expands 24 Seven’s end-to-end marketing capabilities and deepens its expertise in AI consulting, which is increasingly sought after by clients across industries. The acquisition marks the company’s 12th overall and fourth in 2025, reflecting its accelerating growth trajectory under the backing of Morgan Stanley Capital Partners.
Founded in 2018, Markacy specializes in helping businesses optimize growth investments and achieve sustained performance. Its offerings include omni-channel media buying, performance marketing, ROI modeling, M&A marketing diligence, and AI optimization. The firm’s strategy-driven approach connects marketing decisions directly to financial outcomes, empowering clients with measurable impact and scalability.
According to Markacy Co-Founder Chris Jones, joining 24 Seven represents a strategic opportunity to scale their shared vision in performance marketing, measurement, and AI consulting. The partnership will leverage 24 Seven’s extensive infrastructure and market reach to accelerate Markacy’s growth and broaden its client base.
For 24 Seven, the acquisition strengthens its comprehensive service offering, allowing the company to deliver more integrated marketing solutions powered by AI and advanced analytics. CEO Anthony Donnarumma highlighted that Markacy’s finance-first approach and automation expertise will help brands and investors achieve smarter, faster growth.
24 Seven continues to partner with leading companies to provide marketing, creative, and digital talent through its growing family of brands, including The Sage Group, SketchDeck, Simplicity Consulting, The Cydio Group, Marketers That Matter®, McKinley Marketing Partners, Filter Digital, CORE Resources, MTP, and Futureman.
KEY QUOTES:
“We are thrilled to be joining the 24 Seven family. We have a strong shared vision of growing the marketing consulting practice to be a market leader in performance marketing, AI consulting, measurement, and strategy. The organizational infrastructure 24 Seven has built will be an immediate catalyst for us.”
Chris Jones, Co-Founder of Markacy
“The addition of Markacy strengthens our ability to deliver standout end-to-end marketing solutions. They’ve built an incredible reputation helping brands and investors drive profitable growth through their finance-first approach. Their expertise in AI consulting, spanning advanced analytics and automation to next-generation search, further positions us to meet surging client demand for AI-driven solutions that enable smarter, faster scaling.”
Anthony Donnarumma, CEO of 24 Seven
