2PointZero Group has completed the acquisition of a majority stake in Italy-based ISEM Packaging Group for د.إ704 million, marking a major expansion into the global luxury packaging sector.
The Abu Dhabi-based investment platform announced that the transaction results in 2PointZero acquiring a 60.8% ownership stake in ISEM, with Peninsula Capital and minority investors retaining the remaining 39.2%. The deal was executed through a combination of secondary and primary capital to support both organic growth and strategic acquisitions.
ISEM Packaging Group, headquartered in Bologna, Italy, is a longstanding European packaging company founded in 1949. The firm specializes in luxury packaging solutions for sectors including beauty, fashion, pharmaceuticals, and nutraceuticals. Its client portfolio includes global brands such as LVMH, Gucci, L’Oréal, Kiko, Puig, and Coty Lancaster.
With the acquisition, packaging becomes the sixth consumer-focused vertical for 2PointZero. The company said the investment aligns with its strategy to build scalable global platforms across high-growth industries. The partnership with Peninsula Capital is also expected to support ISEM’s international expansion while preserving its established craftsmanship and relationships with luxury brands.
ISEM operates an industrial footprint of 11 manufacturing plants covering more than 100,000 square meters. Its product portfolio includes rigid boxes, folding cases, silk paper, and dust bags used by luxury and premium brands worldwide.
According to the companies, the partnership will also focus on embedding AI and digital technologies throughout ISEM’s operations, from manufacturing processes to customer engagement. In addition to technology integration, the partners plan to pursue targeted mergers and acquisitions to expand ISEM’s geographic reach and product capabilities.
The investment reflects growing demand in the global packaging market, particularly across luxury goods, food, and pharmaceutical segments where premium packaging plays a critical role in branding and product protection.
Advisors on the transaction included Hogan Lovells, which supported both 2PointZero and Peninsula Capital on buy-side M&A, foreign direct investment matters, and antitrust considerations. Legance advised Peninsula Capital on its reinvestment in ISEM and stakeholder agreements, while Van Campen Liem provided guidance on deal structuring. On the sell-side, Gatti Pavesi Bianchi Ludovici and Herbert Smith Freehills Kramer advised throughout the transaction process.
KEY QUOTES
“The completion of this transaction marks an important step in advancing our global growth ambitions and establishing a scalable platform in the packaging industry. Packaging will become our sixth consumer-focused vertical. During our visit to ISEM’s facilities, I was particularly impressed by the level of automation, advanced robotics assembly, and state-of-the-art facilities, which drive operational efficiency, consistency, and margin strength. Our entry into packaging is due to the sector continuing to deliver strong CAGR growth across multiple sub-segments, such as food, pharmaceuticals, and luxury. With our track record in strategic M&A, AI deployment, and operational integration, we are well positioned to support ISEM in accelerating its international expansion, while expanding across both primary and secondary packaging and delivering long-term returns for our shareholders.”
Samia Bouazza, CEO Of 2PointZero Group
“Completion of this transaction marks the beginning of an exciting new phase for ISEM. The group has established itself as the packaging partner of choice for the world’s most demanding luxury clients, and this investment will provide ISEM with the capital, global reach, and strategic support to further accelerate its expansion. Partnering with 2PointZero brings complementary capabilities that we believe will be transformative — not only for ISEM, but for the clients it serves as well. We look forward to building the next chapter together.”
Borja Prado, Founding Partner Of Peninsula Capital
“Today marks the start of a next chapter of the Group. The Group can now offer our clients: greater scale without losing the precision and personal commitment that sets ISEM apart. Group’s people, craftsmanship and relationships with the world’s leading luxury houses — those remain the heart of everything ISEM does. With 2PointZero and Peninsula, ISEM has the platform to take that offer global. I am proud of what we have built in a very short time and thank the entrepreneurs, my friends and part of our incredible journey, all Groups’ people and all our stakeholders, clients, suppliers, for their important support.”
Francesco Pintucci, CEO Of ISEM Packaging Group

