Accelo Raises Funding From Bow River

By Amit Chowdhry • Mar 4, 2024

Bow River Capital – a Denver-based alternative asset manager, announced today that its Software Growth Equity (SGE) Team – was selected by Accelo to partner in its next phase of scale, software, and AI innovation. Launched over 15 years ago, Accelo’s cloud-based system is an industry-leading Professional Services Automation (PSA) suite to enable strategic insights, accurate and real-time decision-making, and best-in-class execution for all sizes of professional services organizations and their respective markets.

And as part of Bow River’s SGE Fund II majority-controlled investment, fund managers John Raeder and Maitlan Cramer will join the Accelo Board of Directors, and Charles Chen with Level Equity will continue as a Board Director.

Morrison & Foerster LLP served as legal counsel to Bow River Capital’s Software Growth Equity Team on the transaction. And Vaquero Capital served as exclusive financial advisor to Accelo. Thinktiv served as Bow River’s strategic technology partner throughout the due diligence process.

KEY QUOTES:

“We have high conviction in Accelo’s future and are thrilled to partner with Bow River Capital to unlock the potential value ahead. We’re excited to participate in Accelo’s next chapter of global growth with John Raeder and team.”

  • Charles Chen, Partner at Level Equity

“We’re elated to announce our third platform investment in SGE Fund II, and to partner with the global Accelo team to rapidly implement our SaaS value creation playbook and utilize all our resources for transformative change.”

“Accelo is well positioned to deliver compelling competitive advantages to clients worldwide and gain share via its comprehensive V4.0 Professional Services Automation (PSA) software suite.”

  • John Raeder, Vice Chairman and Head of Software Investments at Bow River Capital

“We’ve invested approximately three years developing a detailed action plan and investment thesis for Accelo and see enormous opportunity in the multi-billion-dollar addressable PSA market; we’re poised to kick-off our plans with Accelo on day one.”

  • Bow River Capital’s Maitlan Cramer