Afresh: $34 Million Raised To Scale AI Platform Across Grocery Industry

By Amit Chowdhry ● Today at 11:50 AM

Afresh Technologies announced $34 million in new funding to accelerate the expansion of its AI platform designed to optimize decision-making across the grocery supply chain. The round was co-led by Just Climate, a climate-focused strategy of Generation Investment Management, and High Sage Ventures, with participation from existing investors.

Afresh’s platform addresses the complexity of managing fresh and perishable inventory in a global grocery industry valued at approximately $10 trillion. By applying AI to decisions such as ordering, stocking, and production planning, the platform helps retailers navigate challenges tied to short shelf lives, fluctuating demand, and fragmented data systems.

Originally built for fresh food categories, the platform now extends across the entire grocery enterprise, including center store, frozen, and general merchandise. It provides real-time intelligence across store operations, merchandising, and supply chain workflows.

Afresh is currently deployed in more than 12,500 departments across 40 U.S. states, working with major retailers such as Albertsons Companies, Meijer, and Wakefern Food Corporation. The platform has delivered measurable results, including up to a 25 percent reduction in food waste, a 3 percent increase in sales, and a 7 percent improvement in inventory turns.

The funding comes as grocery retailers increasingly move from pilot programs to large-scale AI deployments across operations. More than 60 percent of Afresh’s lifetime order volume has occurred in the past year, alongside 70 percent year-over-year revenue growth in 2025.

Beyond operational efficiency, the platform also addresses broader sustainability challenges. Food waste accounts for an estimated 30 percent to 40 percent of total food production, contributing to emissions and lost economic value. Afresh’s technology has helped prevent more than 200 million pounds of food waste to date, positioning the company at the intersection of retail efficiency and climate impact.

The new capital will be used to expand deployments across retail partners and further develop next-generation AI capabilities aimed at improving decision-making across the food supply chain.

KEY QUOTES

“We’ve spent nearly a decade building AI to solve the complexity of grocery, and we’re now seeing that approach scale across the industry. The decisions AI makes in grocery aren’t about optimizing pixels on a screen — they’re about physical products with shelf lives measured in days, moving through a supply chain that feeds billions of people. Our platform orchestrates those decisions at scale, so buyers, store teams, and merchandisers can spend less time on routine execution and more time on the strategy and judgment that drive outcomes.”
Matt Schwartz, Chief Executive Officer and Co-Founder, Afresh

“HighSage has been invested in Afresh for many years, and our conviction has only grown. Afresh has an exceptional team, a happy and rapidly growing list of customers, and a differentiated platform. Their best days lie ahead. This was an easy moment to grow our investment.”
Owen Wurzbacher, Chief Investment Officer, High Sage Ventures

“Food waste is one of the most critical and overlooked drivers of emissions in the food system. Afresh’s AI platform strengthens the demand signal at the retail and distribution center levels, which have outsized upstream consequences. The results mean stronger margins for retailers and lower emissions for the system.”
Libby Spalding, Director, Generation Investment Management

 

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