AlphaTrAI Buys Anchor Advisory Services To Enhance Support For Wealth And Asset Management Firms

By Amit Chowdhry • Sep 5, 2024

AlphaTrAI, a leading provider of tech-enabled services for the wealth and asset management industries, announced the acquisition of Plymouth, Mass-based Anchor Advisory Services, which is a premier scheduling and sales management solutions provider for the financial services industry. And the tech-enablement of Anchor’s business with the latest tools will expand opportunities for Anchor and its clients, enhancing the value proposition of the firms and driving the growth of the company nationwide.

This acquisition—part of AlphaTrAI’s growth strategy—emphasizes the firm’s commitment to driving innovation and efficiency in the financial services sector by providing customized front-line, tech-enabling solutions that enhance the wealth and asset management industry’s ability to deliver personalized service to clients.

The terms of the deal were undisclosed.

KEY QUOTES:

“We are bringing together exceptional industry talent from both companies with advanced sales and technology capabilities that will enhance the client experience, drive efficiencies and streamline operations. Anchor’s expertise earned from scheduling over 50,000 meetings between advisors and wholesalers will be significantly enhanced with the integration of our technology, and together, we are uniquely positioned to advise and support wealth and asset management firms.”

“AlphaTrAI’s innovative application of artificial intelligence for front, middle and back office applications through customized technology solutions is the perfect complement to Anchor’s RIA acquisition and outsourced internal wholesaling capabilities.”

– Bill Dwyer, CEO of AlphaTrAI

“Over the past eight-and-a-half years, with nearly one million outreaches, Anchor has evolved from a leading scheduling company to a comprehensive service provider for product distributors. We have had the privilege of working with 172 different clients, covering nearly every product type in the investment and asset management industry. This acquisition marks an exciting chapter in our journey as we enhance our offerings with cutting-edge technology.”

– Steve Rokoszewski, Founder and President of Anchor