Andrew Checketts Joins Herff Jones As VP of Strategy And Transformation

By Annie Baker • Feb 6, 2020
  • Herff Jones, a division of Varsity Brands, announced Andrew Checketts has joined the company as Vice President of Strategy and Transformation

Herff Jones — which is a division of Varsity Brands and the leading provider of graduation and educational products and services designed for inspiring achievement and creating memorable experiences for students — has announced the addition of Andrew Checketts to its executive leadership team as Vice President of Strategy and Transformation. And Checketts will report to Herff Jones President Steve Down.

Herff Jones’ products include class rings and jewelry, caps and gowns, yearbooks, diplomas, frames, announcements, and motivation and recognition programs.

Checketts most recently served in a senior consulting role at Bain and Company. And he will assume responsibilities for the company’s ongoing strategic planning process, including strategy development and the identification of new transformational initiatives in collaboration with other top leaders within the organization.

“As we celebrate Herff Jones’ 100th anniversary, we are excited to bring someone of Andrew’s caliber into the leadership team to help forge a path into our next 100 years of elevating student experiences, ensuring it’s just as successful as the last,” said Down. “Leveraging his experience at one of the top three global strategy consulting firms as well as his demonstrated analytical skillset, Andrew will be well-poised to provide rigor surrounding project management and change as we look to grow and aggressively expand our market share.”

Before working in the consultancy industry, Checketts held several account services and analyst roles with ESPN based out of the New York office. And he received a Bachelor of Science degree from Brigham Young University and an MBA from The Wharton School of the University of Pennsylvania.

Varsity Brands is a portfolio company of Bain Capital Private Equity.