Anshar Labs announced that it acquired Dealer World, an automotive marketing and dealer solutions company. The business will operate under Drivvr AI, Anshar Labs’ automotive technology company.
Financial terms of the transaction were not disclosed. The acquisition brings Dealer World’s 18 years of dealer relationships, automotive marketing experience, and industry expertise into Anshar Labs’ portfolio of AI-driven software businesses.
Dan Moore has been appointed CEO of Drivvr AI. Moore joined Dealer World three years ago and previously helped build VistaDash through two successful exits.
In his new role, Moore will lead Drivvr AI’s strategy, product development, and go-to-market operations. Dealer World will continue operating as the company’s automotive marketing product.
Anshar Labs said the acquisition reflects its broader investment thesis of applying AI engineering to companies that already have real customer demand and domain expertise. The firm sees automotive retail as a market where dealerships are managing fragmented technology stacks while competing on speed, responsiveness, and customer engagement.
Dealer World was founded 18 years ago by Troy Spring, who built the company into a full-service automotive marketing organization serving dealerships nationwide. Spring will depart following the transaction.
Under Drivvr AI, the Dealer World brand and client-facing teams will continue operating without interruption. Existing contracts, pricing, and service levels will remain unchanged.
Drivvr AI plans to develop AI-driven products across marketing, customer engagement, and dealership operations. These products will be layered onto the services Dealer World clients use today.
Anshar Labs said the goal is to help dealerships move beyond disconnected tools and dashboards toward intelligence that connects marketing, customer response, and dealership operations. The company believes AI can help reduce the gap between customer interest and human follow-up, which is critical in automotive retail.
Drivvr AI will be present at Ai4 2026, taking place August 4 to 6 at The Venetian in Las Vegas.
Anshar Labs is a technology holding company focused on AI-driven software and automation across multiple industries. Its portfolio includes TekFlix, Graphit, CancerGo, Drivvr, Anshar AI, and Anshar Ventures.
KEY QUOTES:
“We look for businesses where AI can do something meaningful rather than something impressive, and Dealer World is precisely that. Eighteen years of dealer trust is not something you can engineer or acquire cheaply, and it is the hardest part of this equation to build. What we bring is the other half. Our engineering discipline applied to an industry that has been promised transformation for years and is finally ready to receive it. Dealer World fits directly into where Anshar Labs is going, which is toward operating companies where our AI capability compounds against real demand, not against a pitch deck. We could not be more excited about what this team has built and what we will build together.”
Pinaki Saha, Founder and CEO of Anshar Labs
“The opportunity in front of us is larger than anything I have been part of. Dealerships today are drowning in tools that promise more leads and deliver more noise. What they need is not another dashboard. They need intelligence that ties the whole operation together and closes the gap between a customer raising their hand and a person actually helping them. Every hour in that gap is a deal lost to someone else. With Anshar Labs’ engineering behind us and eighteen years of knowing exactly what dealers need in front of us, we can finally build the thing this industry has been waiting for. That combination, real demand on one side and real engineering on the other, is rare. We intend to move fast.”
Dan Moore, CEO of Drivvr AI
