AppStorys: $5 Million Raised For In-App Engagement Tools

By Amit Chowdhry • Mar 1, 2025

AppStorys, a leading platform providing in-app engagement and growth tools, announced it has secured $5 million in funding from a strategic mix of venture capital (VC) and angel investors globally. This funding round will help advance the company’s next growth phase, expanding its reach internationally and empowering businesses with powerful tools to drive user engagement/growth.

AppStorys provides a comprehensive suite of growth tools, including Stories, Reels, PiP (Picture-in-Picture) Videos, Coachmarks, Floaters, Quizzes, Surveys, Banners, Scratch Cards, CSAT, and much more. And with AppStorys’ user-friendly App and Web SDKs, businesses can integrate these dynamic features into their Apps and websites in less than 30 minutes, enhancing user experience, boosting conversion rates, and effortlessly creating personalized interactions.

The new funding will enhance AppStorys’ technology, further streamline its SDK integrations, and scale its global operations. The platform’s easy-to-implement tools are already revolutionizing how businesses add interactive features to their mobile and web experiences, making them more engaging, dynamic, and growth-driven.

AppStorys is gaining traction quickly across various industries, from e-commerce to education and entertainment, as businesses look for ways to enhance user engagement without complicated integrations. And the platform’s ability to seamlessly add growth tools like quizzes, surveys, stories, and more, all in under 30 minutes, has made it a go-to solution for businesses looking to create rich, interactive experiences.

With this funding round, AppStorys plans to expand its reach in international markets, bringing these growth-boosting tools to businesses around the globe. The company is committed to helping businesses build better, more engaging user experiences that can drive sustained growth.

KEY QUOTE:

“We are thrilled to secure this funding and are excited about the future. We are.”

  • Saarthak Srivastav, CEO of AppStorys