Automat has secured $15.5 million in Series A financing led by Felicis, with participation from Initialized Capital, Khosla Ventures, Y Combinator, and additional follow-on investment from K5 Global and Input Capital. The latest round brings the company’s total funding to $19.25 million.
The San Francisco–based startup is developing an AI-driven automation platform that enables enterprises to create agents that can operate software the way humans do. Rather than relying on traditional rules-based robotic process automation systems, Automat uses transformer-based models to interpret demonstrations, understand context, and generate adaptable workflows.
Founded by former Google engineers Lucas Ochoa and Gautam (last name not provided), the company aims to replace legacy RPA providers such as UiPath, Automation Anywhere, and Blue Prism with a more flexible, managed alternative. The founders said their experience applying transformer architectures across Chrome, Google Cloud, Google Hardware, and Google X helped shape the platform’s focus on “text-to-action” robotics and multimodal AI.
Automat’s system allows operators to upload screen recordings, SOPs, or reference materials that the platform converts into fully deployed automations supported by its proprietary agentic infrastructure. The workflows blend click-based UI agents, document extraction, and API integration—while the company’s forward-deployed engineering team provides ongoing support, maintenance, and refinement.
The company has also launched early access to the Automat Platform alongside the funding round. Through the platform, customers can create agentic workflows, manage usage analytics, monitor agent performance, and collaborate directly with Automat engineers through built-in tools or channels such as Slack, Teams, and email.
Automat reports that its AI agents use both deterministic and non-deterministic methods, enabling faster execution and self-healing when user interfaces change. Each automation includes a production API for direct integration with customers’ internal systems.
The startup is already working with clients across banking, financial services, insurance, and B2B software. Lenders such as AmeriTrust use Automat to automate disclosures, classify PDFs, and extract appraisal data directly into their loan origination systems. An international payment processor uses the platform to run KYC verification across government websites. And a global insurance company relies on Automat to process millions of medical claims documents—an initiative the company says saves seven figures in operating expenses.
B2B software firm Vividly has adopted Automat as its dedicated automation partner, using the platform to manage large-scale dispute-filing workflows across distributor websites.
With the new funding, Automat plans to expand its customer base and grow its team across product, engineering, and sales. The company is offering migration support for enterprises transitioning from legacy RPA solutions and is actively hiring for in-person roles in San Francisco.
