BambooBox, a B2B revenue technology company, announced it has raised a total of $6.6 million to accelerate the development of its Managed Account-Based Marketing (ABM) Operating System and expand globally. The funding round was led by Peak XV’s Surge, with participation from Emergent Ventures, Arc180, Uncorrelated, HAF, and several angel investors.
The company is positioning itself within an emerging category focused on embedding AI, strategy, and execution directly into enterprise go-to-market (GTM) teams. Rather than offering standalone software, BambooBox combines AI-powered orchestration with forward-deployed ABM experts to help enterprises translate data signals into measurable revenue outcomes.
The announcement comes amid rapid adoption of ABM software across enterprises, though many organizations continue to face challenges turning intent data and orchestration tools into tangible pipeline growth. BambooBox’s model is designed to address this execution gap by integrating technology with hands-on expertise.
With the new funding, BambooBox plans to deepen its AI capabilities, expand its AI-native ABM services globally, and enhance its ability to support enterprise customers across acquisition, cross-sell, and expansion use cases.
The broader ABM market is projected to grow significantly, with estimates nearing $70 billion, as enterprises increasingly adopt personalized, account-centric strategies. BambooBox aims to serve as an operating layer on top of existing GTM stacks, coordinating account-level growth and improving revenue performance.
The company currently serves enterprise customers in India and the United States, including Airtel Business, Rootstock, and LightMetrics. It is also investing in AI agents designed to automate research, personalization, and orchestration at scale.
Founded by Ankur Saigal and Divyesh Dixit, BambooBox operates out of Bangalore and San Francisco, focusing on integrating AI, ABM expertise, and execution systems to deliver measurable outcomes for enterprise revenue teams.
KEY QUOTES:
“This fundraise marks an important milestone for us, but more importantly, it validates our belief that Account Based Marketing is a go-to-market philosophy, not just a tech stack. Over the last few years, we’ve worked closely with enterprise teams to build and run ABM programs that deliver real outcomes across acquisition, cross-sell, and expansion. With this capital, we will deepen our AI capabilities, scale our AI-Native ABM services globally, and help more enterprises unlock value from their existing GTM investments.”
Ankur Saigal, Co-founder And CEO, BambooBox
“We believe the next phase of ABM will be driven by execution excellence, not just software. BambooBox uniquely combines AI, proven playbooks, and forward-deployed ABM expertise to help enterprises unlock real value from their GTM investments. We are proud to back the team at this stage of their journey.”
Anupam Rastogi, Managing Partner, Emergent Ventures
