Barn2Door Secures Growth Funding From Decathlon Capital Partners

By Amit Chowdhry • Jul 10, 2024

Barn2Door, a rapidly growing software company focused on helping farmers sell directly to the market, announced it has landed a significant investment from Decathlon Capital Partners. The details of the revenue-based funding transaction were not disclosed.

Based in Nashville, Barn2Door will use the funding to expand its investment in new platform functionality and expand its go-to-market and customer service functions. Barn2Door is an all-in-one business solution platform that enables farmers to promote their own brands, sell online or in-person, and save time managing their business.

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“Our solution enables farmers to sell anytime, anywhere, and to anyone, whether they be wholesale or retail purchasers,” Maiocco said. “We want farmers to build a thriving business. We offer software and services to help Farmers grow their brand, and develop go-to-market strategies informed by best practices and data insights captured from millions of buyers.”

– Janelle Maiocco, Chief Executive Officer of Barn2Door

“We’re looking forward to working with Decathlon, as we know their team understands our goal to make selling direct-to-market a breeze for our current farmer partners, in addition to the many to come.”

– James Maiocco, Chief Operating Officer of Barn2Door – who said that the company will repay its investment from Decathlon Capital Partners through its future revenues, thanks to the dilution-free funding package

“Barn2Door is already serving thousands of farms throughout the United States,” Borchers said. “Decathlon can’t wait to watch the growth trajectory of their software platform as more farmers will take advantage of this easy-to-use solution.”

— John Borchers, Managing Director of Decathlon Capital Partners