Beamer – a recognized leader in no-code product engagement tools – recently announced a growth equity investment from Camber Partners, a B2B SaaS investment firm focused on product-led growth (PLG) software companies. Valued at over $20 million, the funding reflects both firms’ commitment to building a unified platform for Product teams across the globe. As part of the investment, Beamer announced Satya Ganni as its CEO.
Beamer, based in Boulder, CO, has steadily emerged as a trusted platform for customers looking to build better products and improve user engagement. And the company’s Changelog, NPS, and Roadmap products serve as intuitive tools that facilitate better communication and feedback between businesses and their end-user base, ultimately helping to increase engagement and reduce churn.
In connection with the partnership, seasoned SaaS Chief Satya Ganni will join as CEO of Beamer. And Ganni’s impressive lineage in leading PLG B2B SaaS firms to success, along with multiple exits, echoes Beamer’s aspirations for scaling new heights in the User Engagement domain.
This partnership emerges at a time when the role of product management is rapidly expanding. And with businesses beyond the tech sector relying more on cloud-based applications, the need for tools like Beamer is more evident than ever– a market expected to surpass $5.06 billion by 2030.
KEY QUOTES:
“Our core mission at Beamer has been to help companies across the globe build better products. With Camber’s investment and partnership, we see a strong opportunity to expand our offering and further enhance the value of our platform. We’re pleased to have Camber joining us through this next phase of growth.”
— Mariano Rodriguez Colombelli, Beamer’s CEO
“We’ve observed a compelling shift in the software landscape. Product managers are increasingly leaning on tools to make data-driven decisions and our investment in Beamer is grounded in this observation. Their platform’s potential, particularly in user segmentation, aligns perfectly with our vision for a more integrated product management toolkit. We’re eager to partner closely with the team and Satya to embark on this opportunity together.”
— Scott Irwin, Founder and Managing Partner of Camber Partners
“I’m genuinely excited to embark on this journey with Beamer, a platform that has consistently redefined the boundaries of product engagement. Joining as CEO offers a unique opportunity to not only continue the company’s legacy but also to explore new avenues of growth and innovation. Collaborating with Camber, with their deep insights and expertise, I am confident that together, we will drive Beamer to new heights and further solidify its place as a cornerstone tool in the Product Management landscape.”
— Satya Ganni
