Better Stack: Infrastructure Monitoring Company Closes $10 Million In Funding

By Noah Long • Jan 24, 2024

Better Stack announced it has raised an additional $10 million in funding from a leading European early-stage investor KAYA, an existing backer of Better Stack and Europe’s best tech companies, which include Docplanner, Rohlik, and Booksy. And Aaron Levie (CEO at Box) and Kulpreet Singh (ex-UiPath) are joining as angel investors.

The company also previously raised $18.6 million from Creandum, KAYA, Susa Ventures, K5 Global, Credo Ventures, Lachy Groom, Ryan Petersen (founder of Flexport), Michael Stoppelman, Emil Eifrem (founder of Neo4j), Zach Sims (founder of Codecademy), and Madhu Muthukumar (CPO at Notion), and others.

Better Stack helps developers ship higher-quality software faster by making powerful observability tools that are beautifully designed and a joy to use. And Better Stack is now used by over 200,000 developers and over 4,000 customers, including enterprises such as Time Magazine, Salesforce, ESET, Accenture, Decathlon, and Rakuten, startups like Brave, Hugging Face, Apollo, and Drata, and non-profits such as Unicef, and Raspberry Pi.

Developers now use dozens of tools that need to be integrated, cost a lot, feel like they were designed a long time ago, and take ages for users to fully comprehend. Better Stack combines monitoring, logging, incident management, status pages, etc., into a single platform. And it is roughly 10x cheaper, yet 10-100x faster than the alternatives, and customers can keep data in hot storage for longer via the ClickHouse database.

Better Stack also introduced Figma-like collaborative dashboards that re-imagine how engineers work together to resolve incidents fast.

Better Stack became unintentionally profitable last year while preserving its previous funding. And the company decided to expand its war chest by an additional $10 million investment round led by KAYA, one of its early investors, as it’s planning to invest aggressively into future growth.

KEY QUOTES:

“We’re known to be the best tool for alerting the right engineer when something goes wrong. The new dashboards give engineering teams the tools they need to collaborate on fixing the root cause faster than ever before.”

– Veronika Kolejak, co-founder & COO

“Take 10 engineers off the street and ask them: are you fluent in Datadog Query Language, New Relic Query Language, AWS CloudWatch Query Language, PromQL, LogQL… and 9 out of 10 will say no. But every engineer knows SQL, which is why with Better Stack, we’re making it the querying standard for software observability. And this is just one of the decisions we made that makes us ‘just work’ for so many engineers.”

– Veronika Kolejak, Better Stack COO and co-founder

“We lived the daily struggles engineers go through at our previous jobs and with Better Stack we decided to solve at least some of them. We are simply engineers making the tools we always wanted to use.”

– Juraj Masar, Better Stack CEO and co-founder

“For us, developer tools don’t mean they can’t be beautifully designed or a joy to use. We think that all users, whether they are indie hackers or CTOs of large corporations, deserve a great experience. Developers do care about working with tools that focus on design and UX as much as they focus on functionality.”

– Tomas Hromada, Better Stack CTO

“The Better Stack team understands the inner workings of modern engineering teams better than anyone else. Their product is an obvious choice for fast-moving companies: 100x faster and 10x cheaper is an easy choice.”

– Tomas Obrtac, General Partner at KAYA