Blues, a leader in Internet of Things (IoT) connectivity solutions, announced the closing of its latest $25 million funding round, led by Sequoia Capital
Blues addresses the biggest challenges associated with IoT connectivity, making it easier to securely cloud-connect any physical product. And companies of all sizes, from established enterprises to emerging startups, are counting on Blues as a partner in transforming their businesses.
Refrigeration manufacturers are adding connectivity and intelligence to track temperature compliance, reduce product loss, and deliver a fully managed service.
Logistics providers connect forklifts, pallets, and products across warehouses to optimize placement, retrieval, and operational safety.
Automotive battery vendors are improving upon battery life and enabling remote monitoring to reduce long-haul truck idle time, lower diesel consumption, and cut emissions.
One of the biggest suppliers of power grid components is enabling remote control of customer equipment to reduce electric demand during peak energy days and weather events.
Customers are utilizing Blues’ extensive experience to accelerate the launch of new products and services from idea to impact, with Blues helping them to identify and address the full suite of business challenges involved in transforming their physical products into intelligent services.
With Blues’ integrated hardware, software, and cloud technologies, companies can easily connect and manage their products wirelessly, unlocking real-time data to improve operations. And Blues stands alone as the only IoT provider to support all major wireless standards (2G/3G/4G/5G cellular, Wi-Fi, LoRa, and Satellite) in a single, plug-and-play format with one simple Application Programming Interface (API). Whether enabling fallback across networks or future-proofing devices against sunsets, Blues makes secure, reliable connectivity effortless so that businesses can focus on the value of the insights their devices deliver. With Blues,’ companies can easily connect and manage their products wirelessly, and unlock real-time data to improve operations.
What the funding will be used for: The funding round will support the company’s growth, fuel further product innovation, and enable Blues to deliver on its mission to help the world’s physical product makers transform their offerings into data-driven intelligent services.
New board member: Sequoia Managing Partner Roelof Botha has joined its board of directors.
KEY QUOTES:
“We’re in an age of intelligent machines. The opportunity to reimagine every physical product around the data they produce, and to improve life and the environment, is staggering. For years we’ve been working with visionary enterprises looking to transform their businesses toward service delivery. This funding will help us to accelerate our growth so we may address the breadth of this opportunity.”
Ray Ozzie, founder of Blues
“Blues enables companies to transform physical products into intelligent, cloud-connected systems that drive operational efficiency and unlock new revenue streams. The team’s technical prowess and developer focus, along with a fundamentally lower cost solution, positions Blues at the vanguard of the embedded intelligence revolution.”
Sequoia’s Roelof Botha
