Campfire Interactive – a leading provider of enterprise software solutions for manufacturing companies and automotive suppliers – announced it has secured a $37 million majority investment from Invictus Growth Partners. This funding marks a major milestone for Campfire and will support its continued growth, accelerate product innovation, and expand its market reach.
Campfire is trusted by many of the world’s largest manufacturers to manage forecasting and profitability analytics, with over $200 billion in revenue managed through the platform. And Invictus Co-founder and Managing Partner William Nettles and Partner Jeremy Lai have joined the Board of Directors.
Campfire enables its customers to maintain profitability through a challenging manufacturing environment. Nation-state conflicts, material pricing volatility, sustainability initiatives, and shifting technologies have created complicated supply chains. These trends have also made it progressively more difficult for even the largest manufacturing companies to forecast and make core business decisions, including vendor selection, geographical presence, tooling investment, capacity planning, and workforce management.
Customers have been historically struggling with a patchwork of home-grown Excel and email-based solutions to manually stitch together data from systems that do not communicate with one another, such as ERP, PLM, CRM, and third-party data feeds. And Campfire’s solution offers enterprise customers a single pane of glass to forecast their business, understand dynamic cost inputs, automate pricing and quoting, and maintain profitability across multiple products and programs.
Campfire’s modular software suite provides reliable, real-time information across sales and finance functions and supports data-driven decision-making. The integration across modules facilitates end-to-end automation and shifts customer time from collecting data to analysis.
With this partnership, Campfire will utilize Invictus’ expertise in machine learning, artificial intelligence, and analytics, driving efficiency and further enhancing product offerings.
The existing investors, Pradeep Seneviratne and Sarvajit Sinha, the company’s founders, will retain a minority stake.
KEY QUOTES:
“This investment marks a pivotal moment for Campfire, enabling us to better serve our base of automotive suppliers with expanded product and support capabilities while growing our business within supply chains of other manufacturing sectors. We are excited to partner with Invictus, whose expertise in scaling enterprise software businesses and machine learning, makes them the ideal partner for us.”
-Dan Meyer, CEO of Campfire
“Campfire’s unique focus on the needs of manufacturing suppliers, combined with their innovative product suite, positions them as a leader in a market that’s ripe for disruption. We are excited to support Dan and the Campfire team as they continue to redefine what’s possible for the manufacturing sector.”
-William Nettles, Co-Founder and Managing Partner at Invictus Growth Partners
“Campfire’s differentiated and value-oriented solution is uniquely positioned to support sales and finance functions with a single source of truth for the key information they need to drive profitability. We are thrilled to partner with Dan and the Campfire team to further accelerate their rapid growth trajectory and to enhance their market leading product offering.”
-Jeremy Lai, Partner at Invictus Growth Partners
