Cart.com announced that it has secured a $180 million growth equity investment led by Springcoast Partners, providing the Houston-based unified commerce and logistics platform with additional capital to expand its technology, fulfillment network, and artificial intelligence capabilities. The company said the investment strengthens its balance sheet and positions it to accelerate development of its commerce operating system while improving operational efficiency as it works toward sustainable profitability.
Cart.com operates a commerce enablement platform that combines enterprise-grade software with fulfillment and logistics infrastructure. The platform supports brands and retailers such as TOMS Shoes, PacSun, and Janie and Jack, enabling them to sell across digital and omnichannel environments while managing fulfillment, customer experience, and supply chain operations.
The company said the new capital will support continued development of its commerce operating system, including workflow automation tools, predictive analytics, and agentic AI solutions designed to autonomously route inventory, reduce shipping times, and lower fulfillment costs for enterprise merchants.
Cart.com also plans to expand its nationwide fulfillment footprint and continue investing in infrastructure to help merchants manage increasingly complex commerce and supply chain environments.
As part of the transaction, Springcoast Partners operating partner and executive-in-residence Russell Klein has joined Cart.com’s board of directors. Klein previously served as chief commercial officer at Commerce.com, formerly known as BigCommerce, where he helped scale the business from $30 million to more than $350 million in annual recurring revenue and played a key role in multiple financing rounds and the company’s IPO.
Cart.com is headquartered in Houston and operates fulfillment and warehouse facilities across the United States.
KEY QUOTES:
“This investment will strengthen our balance sheet and provide us with the flexibility to accelerate our strategic priorities. We’ve built a platform that combines commerce software with a scaled logistics network, and we’re just getting started. With long-term capital and aligned partners, we believe we can accelerate innovation across our platform, expand our AI capabilities, continue improving automation across our operations, and pursue sustainable profitability as we grow.”
Omair Tariq, Chief Executive Officer of Cart.com
“In an increasingly fragmented commerce landscape, Cart.com has differentiated itself by uniting enterprise software with physical logistics. Their end-to-end offering and demonstrable ROI for enterprise customers makes them an outlier in commerce enablement technology. We’re excited to partner with Omair and the team to drive the next phase of profitable growth.”
Evan Nawrocki, Principal At Springcoast Partners
“The team at Cart.com has demonstrated excellence in their ability to scale efficiently while continuing to innovate. I’m excited to join the board and support the company as it expands its AI-driven capabilities, deepens enterprise relationships, and further strengthens its position as a category-defining commerce and fulfillment platform.”
Russell Klein, Operating Partner And Executive-In-Residence At Springcoast Partners
