- Consumer goods investment firm CAVU Venture Partners announced it has closed its third flagship fund with $250 million
CAVU Venture Partners — consumer goods investment firms company launched by Rohan Oza (also known for being a guest shark on ABC’s Shark Tank) and Brett Thomas — has closed its third flagship fund with an oversubscribed capital pool of $250 million. Launched in 2015, CAVU closed its inaugural fund of $156 million in 2016 and its second fund of $209 million in 2017. And this capital will be used to continue to fuel the brands of tomorrow in the “better-for-you” consumer space.
Ever since CAVU launched its first fund in 2016, CAVU already saw multiple outsized exits, including Bai antioxidant drink (acquired by Dr. Pepper Snapple for $1.7 billion), ONE Brands (sold to Hershey for $397 million), and Beyond Meat (one of the best performing IPOs).
“Everyone wants to feel better about themselves, and it starts with what they put in and on their body,” said CAVU co-founder and managing partner Rohan Oza. “We help find the brands of tomorrow, today.”
CAVU has also partnered with disruptive brands like Vital Proteins (leader in collagen-based protein), HIPPEAS (leading plant-based snack), Health Ade (rapidly growing kombucha brand), and Once Upon a Farm — which is a beloved kid nutrition brand co-founded by ex-Annie’s CEO John Foraker and celebrity mom Jennifer Garner.
“We started CAVU to democratize healthy living,” added Thomas. “There are so many opportunities for improvement in food, beverage, pet, personal care and beauty products; we look forward to using this capital to partner with more incredible founders on our shared mission to help us all live healthier lives.”
The executive team at CAVU also includes co-founder and advisor Clayton Christopher, chief financial officer Bella Filer, senior vice president Bader Alam, vice president Jacqueline Loken Dunklau, director of brand development Stevie Clements, vice president Jared Jacobs, vice president Todd Bondy, operating partner Mike Ferry, VP of Digital & Commerce John Denny, and creative director Andrew Haynes.
CAVU’s legal advisor was Cooley, LLP and their fund administrator was VMS. And no placement agent was used.
