Charles Schwab has recently unveiled an ambitious plan to significantly expand its branch network, demonstrating the firm’s commitment to effectively serve its rapidly growing retail client base. This initiative emphasizes a multi-channel approach that includes personalized in-person guidance and strong relationship-building services.
As of now, Schwab operates nearly 400 branches throughout the United States, which are crucial not only for serving clients but also for driving the firm’s growth in client numbers and assets. To enhance its operational capacity and real estate effectiveness, Schwab is set to add 16 new branches and expand or relocate 25 existing locations. This expansion will result in more than 40 new branches nationwide, with several already having opened and more poised for launch in the near future.
In connection with this branch expansion, Schwab is committed to strengthening its workforce by hiring more than 400 new employees for branch-related positions. These include financial consultants who provide tailored financial advice and wealth consultants who assist these financial consultants in addressing the wealth management needs of Schwab’s high-net-worth and ultra-high-net-worth clients.
Notably, five of the new branches and one of the relocated branches are situated in Florida, reflecting a burgeoning demand for local branch services in this rapidly developing region. The new Florida locations feature branches in Palm Beach Gardens, Aventura, and Marco Island, strategically selected to enhance accessibility for clients in these areas.
California will also see the addition of three new branches located in Monarch Beach and Manhattan Beach in Southern California, along with a branch in the Mission Bay area of San Francisco. In addition to these new sites, Schwab will also relocate or expand six of its existing branches within the state, reinforcing its presence on the West Coast.
Back in Texas, which is Schwab’s home state, the firm will open two new branch locations in the greater Austin area: one in Bee Cave, characterized by its vibrant community and growth potential, and another relocating within downtown Austin to better serve urban clients.
This extensive branch expansion aligns with Schwab’s ongoing success in attracting new clients. In the first half of 2025 alone, the firm opened an impressive 2.3 million new brokerage accounts and secured $218 billion in new assets. The growth trajectory is remarkable, as retail assets and households at Schwab have quadrupled from 2017 to 2025, highlighting the firm’s increasing market presence and client trust.
In addition to its significant branch expansion and the creation of over 400 new branch-related positions, Schwab is actively recruiting to fill a substantial number of roles across its corporate locations in the United States. This recruitment drive is essential for meeting the evolving needs of clients and supporting the firm’s strategic growth initiatives well into the future.
Following the addition of 2,300 new employees in the first half of 2025, Schwab is seeking candidates for various roles across several professional domains, including client service, wealth management, digital innovation, and AI development. The majority of these new positions are concentrated in key markets such as Texas, California, Colorado, Florida, and Nebraska—locations identified as critical for the firm’s continued operational success and commitment to client service excellence.
KEY QUOTE:
“We know that face-to-face relationships and support are invaluable to investors as thousands of clients visit our branches on a daily basis. While we continually enhance our award-winning digital platforms and see an increasing number of clients interact with us online and on mobile, our branch network is without a doubt a competitive differentiator for Schwab and a critical part of how we help clients build trusted relationships and achieve their financial goals. We’re excited to expand into new communities – as well as build out our presence in many communities where we are already located – to work with an even larger number of clients.”
Jeannie Bidner, Head of Branch Network at Schwab
