- Amplience recently announced it raised $100 million in Series D funding. These are the details.
Amplience – the leading commerce experience platform – recently announced that it has raised $100 million in Series D funding with an equity investment from Farview Equity Partners, a European growth equity investor, and growth financing from Sixth Street, a leading global investment firm. Existing investor Octopus Ventures also contributed to the capital raise.
This funding round, which brings total investments in Amplience to $180 million, will be used for continued expansion in the US and globally, and support development and roll-out of ‘Dynamic Commerce Experience.’ This is on the back of +60% year-on-year revenue growth in content management revenues.
There is a growing performance chasm between digital leaders who have invested heavily to build their own customer-centric commerce experience infrastructure and companies still relying on legacy content management and e-commerce systems. And Amplience enables customers to bridge this gap and accelerate their implementation of a modern commerce experience, through using best-of-breed MACH and composable capabilities without sacrificing either business usability or developer productivity.
Amplience was launched in 2008 and since then has made its mark by simplifying how content and commerce teams at the world’s best brands and retailers, manage and deliver omnichannel commerce experiences. The company has experienced rapid growth in customers, partners, users, and revenue and has further expanded into North America, EMEA and APAC.
KEY QUOTES:
“At Amplience, our vision has always been to empower commerce, marketing and technology teams to create digital experiences without limits. We give them the freedom to do more through better tools, more powerful APIs and performant content delivery at commerce scale. As executive members of the MACH Alliance, we’re passionate about supporting our customers make the transition to a Microservices-based, API-first, Cloud-native and Headless (MACH) commerce experience architecture. To that end, we are doubling-down on product investment, and in scaling our global go-to market, customer success and expert services teams.”
— James Brooke, founder and CEO at Amplience
“When it comes to digital experience, there is a direct correlation between employee satisfaction and great customer outcomes. Our research tells us that 85% of organizations believe that empowering employees leads to greater customer satisfaction, however only 40% of surveyed companies have taken action. It is essential that organizations who aspire to be digital leaders adopt technology and tools that empower developers and business users. It is the route to revolutionizing customer experiences and boosting brand loyalty.”
— Marci Maddox, Research Director for IDC’s Digital Experience Management Software program
“Farview focuses on investing in growth-oriented enterprise technology companies in Europe. Amplience’s mission to reimagine the commerce experience technology stack and user experience using a MACH approach aligns completely with our determination to invest in companies that are disrupting incumbent vendors and re-making the market.”
— Guy Sochovsky, Partner and Co-founder of Farview Equity Partners, who recently joined the Amplience board of directors