James E. Clements has stepped into the role of president at CreativeOne Securities, marking a leadership transition aimed at driving the firm’s next phase of growth.
Clements brings industry experience in wealth management, compliance, and advisor support, and will focus on expanding the firm’s platform while reinforcing its advisor-first model. He succeeds into the role with an emphasis on strengthening partnerships with financial professionals and enhancing the firm’s independent advisor offering.
CreativeOne Securities positions itself as a platform built around advisor independence, enabling representatives to operate without pressure to promote proprietary products while maintaining flexibility in how they serve clients. The firm combines that independence with infrastructure, resources, and personalized support typically associated with a career agency model.
Clements highlighted the firm’s culture as a differentiator, noting its focus on treating advisors as partners rather than transactional participants within a broader system. The company aims to continue investing in tools, support, and capabilities that allow advisors to grow their practices while maintaining autonomy.
The appointment comes as independent broker-dealers compete to attract advisors seeking greater flexibility alongside institutional-level support, with firms increasingly emphasizing hybrid models that balance independence with scalable resources.
