Cruz – a consumer technology company that creates exceptional products that are built to last – recently announced a significant investment round from former Apple executive Jony Ive. This funding round will go toward building a deeper inventory of Cruz’s debut product BlenderCap and bringing a series of new products to market that are slated to roll out in the coming year.
BlenderCap is the only high-powered cordless blender that combines a vacuum-insulated bottle, which provides a convenient new way for consumers to make shakes, smoothies, frozen drinks or blended coffee while maintaining its temperature all day. This product launched at CES 2023 and uses cutting-edge lithium-ion battery technology to blend a week’s worth of beverages on a single charge. Plus, Cruz was designed to fit most wide-mouth bottles, including HydroFlask and ThermoFlask so that any favorite bottle can become a portable blender at a moment’s notice.
The additional industry trailblazers in this funding round include retired Apple Vice President Nick Forlenza and former eBay CEO Devin Wenig. And Moore and his fellow co-founder Dakota Adams honed their design, manufacturing, and supply chain skills during their decade-long careers at Apple, where they were part of the team that built the original Apple Watch and various components of the iPhone.
The BlenderCap is available to purchase for $129 at www.BlenderCap.com, and for a limited time shoppers can score a free 34 oz. clear bottle with purchase.
KEY QUOTES:
“This pivotal investment will help move us forward in our battle against poor-quality, plastic products. We are committed to raising the bar on what consumers can expect, and proving that high-end craftsmanship and manufacturing is possible for the mass market.”
- Matthew Moore, co-founder of Cruz
