CX1 Capital announced it has completed the acquisition of SatCom Marketing, a Florida-based customer experience and business process outsourcing provider serving clients across the U.S., and appointed CX1 founder Sajan Choksi as chief executive officer following the transaction. Financial terms were not disclosed.
Founded in 1997, SatCom has positioned itself around operational reliability, client service, and customer experience support. CX1 said Choksi will lead an expansion and modernization agenda that includes growing SatCom’s footprint, upgrading systems, and creating new opportunities for employees as the company enters its next phase as SatComCX, with an expanded presence that includes offices in Toronto, Fort Myers, San Salvador, and Port of Spain.
CX1 said the acquisition is the first step in a strategic expansion plan it expects to roll out during 2026.
Support: Novistra Capital served as financial advisor to CX1 on the deal.
KEY QUOTE:
“This is an exciting moment for SatCom. The company has a strong foundation, talented people, and tremendous potential. I look forward to working with the team to build the next chapter of growth.”
Sajan Choksi, Founder, CX1 Capital; Chief Executive Officer, SatComCX
