dacadoo: Interview With Founder, CEO, And President Peter Ohnemus About The Digital Health Technology Company

By Amit Chowdhry ● Yesterday at 3:22 PM

dacadoo is a Swiss-based digital health technology company that licenses a science-backed health scoring and lifestyle engagement platform (for insurers, banks, healthcare providers, and other enterprises) to help measure, motivate, and manage wellness and health risk across populations. Pulse 2.0 interviewed dacadoo founder, president, and CEO Peter Ohnemus to gain a deeper understanding of the company.

Peter Ohnemus’ Background

Peter Ohnemus

Could you tell me more about your background? Ohnemus said:

“I’m a serial entrepreneur with a passion for health, technology, and data. Before founding dacadoo, I co-founded ASSET4, a leading ESG information provider that was acquired by Thomson Reuters. Over my career, I’ve been deeply involved in the convergence of digital innovation and global impact, particularly in helping companies and individuals make smarter, data-driven decisions. dacadoo is the result of my long-standing belief that we can radically improve health outcomes by engaging people directly and continuously.”

Formation Of The Company

How did the idea for the company come together? Ohnemus shared:

“After selling ASSET4, I took some time off in the Swiss mountains to think about my next move. I’m passionate about ski mountaineering, and while spending time in nature and pushing my physical limits, I started thinking: why isn’t there a way to measure our health status in real-time, like we do with performance metrics in sports?”

“With Asset-4, we created a sustainability rating system for publicly listed companies, looking at things like energy usage, water consumption, and corporate governance. And it hit me: if I could rate the sustainability of a company, why couldn’t I create a similar ‘rating’ system for human health?”

“That was the spark. I wanted to build something that could quantify health dynamically, engage people meaningfully, and help them live healthier lives! That’s how dacadoo was born.”

Favorite Memory

What has been your favorite memory working for the company so far? Ohnemus reflected:

“One highlight was seeing our platform go live for a major global insurance partner, knowing that it would soon support millions of people around the world in their health journey. That sense of scale and purpose, watching an idea become a global reality, is deeply fulfilling. But I’d also say it’s the smaller moments: hearing stories from users who changed their habits, improved their health, and even reversed chronic conditions because of our dacadoo digital health engagement platform. What you can understand (The Health Score) – you can improve or at least maintain.”

Core Products

What are the company’s core products and features? Ohnemus explained:

“Our two core products are the Digital Health Engagement Platform (DHEP) and the Risk Engine. The DHEP is scientifically validated and designed to engage users in their health through features like the Health Score, which summarizes overall health on a scale from 0 to 1000, and My Health Score Potential, which provides personalized insights for improvement.”

“Key features include gamification through Challenges, Goals, and Rewards, along with new options such as the configurable Me Page, tailored Onboarding, Promo Banners, and a dynamic News Feed. We are also introducing our digital AI Health Coach early next year to further enhance personalization.”

“The Risk Engine, primarily used by life insurers, quantifies both morbidity and mortality risk with a minimum of four data points and is also available via API.”

Challenges Faced

Have you faced any challenges in your sector of work recently? Ohnemus acknowledged:

“Digital health is a fast-moving space with evolving regulations, high user expectations, and the need for scientific credibility. One challenge has been balancing rapid innovation with the rigorous validation that insurers, financial institutions, healthcare providers and retailers require. We’ve overcome this by investing heavily in our science team and collaborating with academic partners to ensure our models are accurate, explainable, and continuously improving. Trust is everything in this space.”

Evolution Of The Company’s Technology

How has the company’s technology evolved since launching? Ohnemus noted:

“Our platform has evolved significantly in terms of flexibility, scalability, and intelligence. We’ve expanded the modular design to give clients more control over branding and configuration, while enhancing personalization through AI and real-time data. Over time, we’ve also introduced new features to improve engagement and deliver more actionable insights, making the platform smarter and more impactful for our clients (B2B) and their end users.”

Significant Milestones

What have been some of the company’s most significant milestones? Ohnemus cited:

“We’ve hit several important milestones over the years. dacadoo was recognized by NVIDIA as one of the most promising health AI companies last year, which was a great validation of our technology. We’ve expanded globally and now serve clients across insurance, banking, healthcare, and retail.”

“An independent study also scientifically validated that our dacadoo Digital Health Engagement Platform (DHEP) can reduce healthcare costs by 5-6 percent p.a., which speaks directly to the value we bring to our clients. Recently, we entered major partnerships with Allianz Partners, rolling out our platform to millions of their members worldwide, and with FICO, combining our risk engine technology with their expertise in the financial workbench analytics space.”

Customer Success Stories

Can you share any specific customer success stories? Ohnemus highlighted:

“Absolutely. One of our clients (cannot be named) saw over a 40 percent increase in monthly active users, a 70-point boost in NPS for health fulfillment, four times more engagement, and even a fivefold uplift in sales after integrating dacadoo into their offering.”

“Another success story comes from Holland & Barrett. During a nine-week trial, 87 percent of participants reported noticeable improvements in energy, mood, sleep, and diet by adopting healthier habits supported by our digital health platform. These examples show how our technology doesn’t just engage; it drives real behavioural change and business impact.”

Funding/Revenue

Are you able to discuss funding and/or revenue metrics? Ohnemus revealed:

“dacadoo is privately funded and backed by strategic investors. We’ve raised over $80 million dollars to date and are cashflow positive, with strong year-over-year growth. Our business model is based on licensing our SaaS platform, which provide recurring revenue. As more potential clients focus on prevention and digital transformation, we continue to scale globally.”

Differentiation From The Competition

What differentiates the company from its competition? Ohnemus affirmed:

“Our biggest differentiator is our award-winning Health Score, a scientifically validated, dynamic number between 0 and 1000 that helps users easily understand their overall health. It empowers people to take action through gamified, engaging features like challenges, goals, and rewards.”

“We also offer AI-driven personalized coaching (early in 2026) to guide users based on their unique health profiles and behaviors, making the hyper-personalized lifestyle experience even more tailored and actionable.”

“Our platform is modular and fully configurable, allowing partners to integrate EMR data, IoT biosensors and trackers through our Open API or as our white-labeled solution, aligned with their brand. And most importantly, it delivers positive outcome-based health results. An independent study showed a 5-6 percent reduction in annual healthcare costs, proving both a positive health outcome and financial impact.”

Future Company Goals

What are some of the company’s future goals? Ohnemus emphasized:

“We are focused on continuing to grow globally with our enterprise clients, partners and deepening the impact of our Health Score platform. That includes launching our AI-powered personalized coaching, expanding our capabilities through new features and data integrations, and helping clients drive measurable Health Score outcomes, both in terms of user engagement and healthcare cost savings.”

“Our broader vision is to make dacadoo the global standard for digital health engagement, so more organizations can contribute to solving major societal challenges like obesity, chronic diseases, rising healthcare costs, shortages of medical professionals, and long hospital waiting times. Our platform empowers individuals to look after themselves – while also reducing the pressure on healthcare systems.”

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