- Dental service company Tend announced it raised $37 million in a new round of funding led by GV
Dental service company Tend announced it raised $37 million in a new round of funding led by GV along with new investors Tiger Global and Good Friends, the fund formed by the founders of Allbirds, Harry’s, and Warby Parker. Existing investors Juxtapose, Redpoint and Zigg Capital also joined the round. This funding round brings Tend’s total capital raised to $73 million.
With the full support from investors, Tend will continue to expand its vision for the strategic growth of the business in the years to come, investing deeply in technology and patient experience.
Tend plans to use the funding to build new studios across the country over the course of 2021, expanding its five existing locations in New York to over 20 in new metro areas, starting with Boston and Washington DC. And The company will also debut its first suite of oral care products.
This expansion will enable Tend to reach new customers nationally, both in-studio and through online retail, introducing the brand as an essential part of people’s daily oral health routines.
After closing its studios in March due to the pandemic, it reopened in June with a reimagined patient journey that prioritized safety while retaining an elevated experience. And in 30 days, new patient appointments had recovered by 85%. Now Tend’s revenue has recovered by over 150%.
Tend had first launched in October 2019 with a new and innovative approach to oral care, infusing hospitality elements into the patient experience with offerings like visit customization and price transparency. And in 2021 — as Tend expands to new cities and develops new products — the company will build its growing team, adding to its over 150 talented staff across dental, operations, and technology. Together, the team will drive Tend’s mission to create a new standard for oral health, starting at the dentist and extending into daily life.
Key Quotes:
“New York has proved to be the perfect place to start our business, and we’re proud to be part of the city’s ongoing recovery story. Dentistry is a vital service, and our deep investment in technology gives us the ability to provide a safer experience for our patients. With the backing of our partners, we look forward to bringing the Tend experience to new cities and into people’s homes across the country.”
— Doug Hudson, CEO and Co-Founder of Tend
“Tend is recreating the entire dental experience to ensure patients look forward to visiting the dentist, and Doug Hudson is a seasoned entrepreneur that can truly bring this vision to life. The company’s unique approach, experienced executive team, and early traction will allow Tend to reach customers nationally as they continue to expand and bring better oral healthcare experiences to more people.”
— John Lyman, partner at GV