Dentira, a procurement and spend management software provider for dental practices and multi-site healthcare operators, said it has secured a strategic growth investment from Vista Equity Partners. Terms of the transaction were not disclosed.
Founded in 2018 and headquartered in San Francisco, Dentira offers an end-to-end procure-to-pay platform built for dental practices, dental service organizations (DSOs) and other multi-site healthcare providers. The company said its software integrates procurement, contract management, inventory tracking and lab case management in real time, giving clinical and operational teams greater visibility and control to reduce variability and improve efficiency across multiple locations. Dentira said it supports more than 17,000 practices and 200 DSOs.
Dentira said Vista’s investment is expected to support its next phase of product development, including AI-driven software and automation capabilities. The company highlighted its recently released Lab Marketplace & Automation Suite, which it said integrates digital case submissions, lab routing, compliance workflows and automated reconciliation into its procurement infrastructure to improve case accuracy, reduce turnaround times and increase transparency across lab relationships.
Vista said the investment was made through its Endeavor Strategy, which provides growth capital and strategic support to enterprise software, data and technology-enabled companies that have reached at least $10 million in recurring revenue.
Support: Allied Advisers served as financial advisor to Dentira. Silicon Legal Strategy served as legal advisor to Dentira. Kirkland & Ellis LLP served as legal counsel to Vista.
KEY QUOTES:
“We built Dentira to modernize and optimize purchasing and procurement – functions that are vital to effective operational and clinical practice management. Vista’s experience scaling purpose-built vertical procurement, healthcare and supply chain technology makes them the ideal partner for our next phase of growth.”
Vik Gupta, Co-Founder and CEO, Dentira
“Dentira provides mission-critical vertical software solutions that orchestrate core operational and clinical workflows to help its customers work more efficiently and effectively. Dentira’s product leadership, AI-forward architecture, deep understanding of customers and attractive financial profile make it an ideal Endeavor investment. We’re thrilled to partner with Vik and the team to advance the company’s ambitious growth and AI strategy.”
René Yang Stewart, Co-Head of Vista’s Endeavor Strategy and Senior Managing Director

