Digital Customer Service Glia Secures $78 Million

By Annie Baker • Jan 14, 2021
  • Glia — a leading provider of Digital Customer Service — announced it has raised $78 million in Series C funding. These are the details.

Glia — a leading provider of Digital Customer Service — announced it has raised $78 million in Series C funding. This brings the total funding to $107 million. And this round of funding was led by existing investor Insight Partners.

Don Brown — a pioneer in the customer service space — also invested in Glia’s Series C. Brown was the founder and CEO of Interactive Intelligence — which was acquired by Genesys in 2016 for $1.4 billion.

Last year, Glia grew by over 150% as the pandemic forced businesses to reimagine how they guide and connect with customers in a digital world. And the investment will enable Glia to meet the mounting demand for Digital Customer Service, scaling the category that it helped define. And Glia plans to expand every department across its organization with a focus on product development and explore strategic acquisitions.

KEY QUOTES:

“We are proud to expand our investment in Glia as the company continues to lead the evolution of Digital Customer Service for enterprises globally. Glia’s platform including CoBrowsing, video chat, and in-app messaging, provides the modern technology necessary for businesses to meet customers in their digital journeys and communicate through the customer’s channel of choice. With this capital, the company will continue to scale and keep up with skyrocketing demand.”

— Lonne Jaffe, managing director at Insight Partners

“Many companies are still focused on moving antiquated, on-premises telephony systems to cloud contact centers that essentially offer the same functionality. Instead, businesses can leapfrog this process and move directly to a digital-first cloud approach by partnering with Glia. If I were to build Interactive Intelligence for today’s contact center, I would take Glia’s approach.”

— Don Brown

“Just as Zoom has transformed the way consumers communicate with colleagues, family, and friends, Digital Customer Service is changing the way businesses support and engage with customers. This is an area that has gone mainstream, as evidenced by Facebook’s recent billion-dollar acquisition of Kustomer. This capital will allow us to maintain our current momentum, helping businesses across the globe adopt the digital-first approach to customer service necessary to compete and build customer loyalty. Digital Customer Service is the future, and the future is here.”

— Dan Michaeli, co-founder and CEO at Glia