CIBC Innovation Banking announced that it has provided growth financing to Drips Holdings. This Akron, Ohio-based conversational outreach company helps organizations orchestrate large-scale 1:1 conversations precisely at critical moments in the customer journey. And Drips plans to utilize the financing to bolster product development and facilitate expansion into diverse industry verticals within U.S. markets.
In an environment where traditional outreach methods like cold calls and emails may not reach consumers, Drips starts real conversations by asking customers engaging questions, then continues to engage with human-like AI-powered dialogue over SMS and phone calls. Since 2016, Drips’ compliance-focused managed technology has been leveraged by organizations in highly regulated industries that require the delivery of sensitive data, including healthcare payers and providers, insurance companies, financial services, higher education, and more.
KEY QUOTES:
“In the midst of an exhilarating transformation within the outbound industry, we’re witnessing a pivotal shift with the potential to redefine customer engagement. However, it’s evident that many companies are grappling with the challenge of executing it effectively. This is precisely where Drips steps in, offering our expertise to guide enterprises in embracing an authentic, compliant, and proactive approach. We chose CIBC Innovation Banking to come along side us in our journey and fuel our growth. They exhibited patience and thoughtfulness in understanding our industry and the market opportunity ahead of us.”
– Aaron Christopher (A.C.), Drips CEO and Co-Founder
“We are excited to partner with the Drips team to reach the next phase in their growth cycle and become an integral component in the customer communication cycle. It was clear from our early conversations that the Drips team has a unique ambition and skill set to drive enhanced customer communication at scale, and we are proud to help fuel their growth.”
– John Flemming, CIBC Innovation Banking Managing Director
