emagine announced it has completed the acquisition of Waada The Movement as part of an effort to expand its international technology and business transformation consulting capabilities. The transaction integrates Waada’s advisory and engineering businesses into emagine’s global operating model, strengthening the firm’s ability to support complex enterprise transformation programs.
Waada The Movement includes two core businesses: Prowareness, a transformation advisory firm focused on senior-led consulting, and DevOn, an engineering and technology delivery organization. Both units will now operate within emagine’s unified global framework, combining strategic advisory services with large-scale engineering delivery.
The acquisition comes as many enterprises increase spending on transformation initiatives and demand faster execution, clearer accountability, and measurable results from consulting partners. By combining advisory capabilities with engineering delivery, emagine aims to help organizations move more quickly from strategy to implementation.
Following the integration, emagine said it has significantly expanded its engineering capacity, including tripling its engineering presence in India. The company will continue to operate under a practitioner-led model in which experienced professionals work directly with clients across both advisory and delivery functions.
Executives from both companies said the combination is designed to improve coordination across global transformation projects while maintaining a senior-led approach to consulting and execution.
KEY QUOTES:
“Our clients are investing heavily in transformation, and they expect to see results. They want fewer handoffs, clearer accountability, and faster movement from strategy to live solutions and improved outcomes. This transaction strengthens how we execute complex programs with discipline and impact. It reinforces a model defined by seniority across our teams, close client partnership, and disciplined delivery at scale.”
Anders Gratte, CEO of emagine
“Joining emagine is an important milestone for our teams and our clients. As part of a larger international network, we can bring our advisory and engineering expertise to a broader set of complex, global programs. Our customers will benefit from greater scale, deeper coordination, and the ability to execute with the same discipline and high standards.”
Vikram Kapoor, CEO Of Waada The Movement
