Emotion Mobility, a global software-as-a-service provider for digital mobility management, has announced a strategic growth investment from PSG Equity, a growth equity firm specializing in software and technology-enabled services. The investment will support Emotion’s efforts to accelerate growth, expand internationally, and strengthen its leadership position in the mobility software sector.
Based in Lisbon, Emotion has become a trusted platform for rental, subscription, operational leasing, chauffeur, and courtesy services across more than 90 countries. Its flagship products, Rentway and Carpro, provide AI-enabled operational solutions for mobility providers of all sizes, from major global groups to independent operators, franchise networks, and original equipment manufacturers. The company serves hundreds of enterprise customers, including Avis, Enterprise, Europcar, Hertz, Sixt, and Volkswagen, managing a global fleet of nearly one million vehicles.
Emotion’s platform is designed to replace outdated legacy systems with a modern, cloud-based solution explicitly tailored to the mobility industry. Its flexible architecture and deep functionality allow providers to streamline operations, improve fleet utilization, and enhance profitability. With PSG’s backing, Emotion plans to strengthen its technology roadmap, broaden product functionality, and pursue strategic mergers and acquisitions. The company will also scale into key international markets across Europe, the Americas, and Asia, with a continued focus on innovation and long-term value creation for its customers.
Together, these developments highlight the growing momentum across private equity, alternative credit, and SaaS mobility, with each company positioning itself for significant expansion in its respective sector.
KEY QUOTES:
“This partnership with PSG will help us unlock our next phase of growth, as we accelerate innovation for our existing customers, expand into new geographies and pursue strategic acquisitions that will further solidify our leadership within mobility software.”
Kieron Chalder, Co-CEO of Emotion Mobility
“Our mission is to provide comprehensive and reliable fleet management software for mobility businesses. Given PSG’s track record in vertical SaaS and their experience in building global software leaders, in our view, it was clear they were the right partner for us as we enter this next phase of growth.”
Gonzalo Carmona, Co-CEO of Emotion Mobility
“Kieron Chalder and Gonzalo Carmona have built a high-quality mobility platform, trusted by blue-chip customers, with strong fundamentals and a leading position in a market undergoing rapid transformation. We are excited to back their ambition to further scale Emotion globally, continue expanding the product suite, as well as help strengthen the value delivered to customers as the platform grows.”
Romain Railhac, Managing Director at PSG
