Equally AI has a goal of providing a simple and revolutionary automated compliance software designed to help businesses ensure ADA & WCAG compliance. Pulse 2.0 interviewed Equally AI co-founder and CEO Ran Ronen to learn more about the company.
Ran Ronen’s Background
Ronen’s journey in the digital technology sector spans over a decade, with roles in software engineering, entrepreneurship, and strategic leadership. And Ronen said:
“I co-founded Offpista LTD, an ad-tech company, where I’ve played a key role in its growth for 13 years. My background as an SAP lecturer and trainer has enriched my understanding of diverse user needs online. This blend of experience and my dedication to digital inclusivity led to founding Equally AI, where we’ve developed Flowy, the world’s first no-code accessibility solution designed to make web accessibility simple and collaborative.”
Favorite Memory
What has been your favorite memory working for the company so far? Ronen reflected:
“My favorite memory working at Equally AI has to be the day we officially launched Flowy. It was the final stage of years of intense dedication, creativity, and teamwork. I remember the excitement in the air as we prepared to introduce our groundbreaking no-code accessibility solution to the world. The moment we went live, our team shared a sense of immense pride and accomplishment. What made it truly special was receiving our first customer feedback. It was a moment that reinforced our mission and the impact our work has in breaking down digital barriers. This memory stands out as a testament to what we can achieve together and continues to inspire me and the team in our ongoing journey.”
Challenges Faced
What challenges has Ronen faced in building the company? Ronen acknowledged:
“The current macroeconomic climate has indeed impacted our company, like many others. However, we’ve responded to these challenges by focusing on adaptability and innovation. In times of economic uncertainty, businesses often prioritize investments that offer long-term value and efficiency. Flowy, our AI-driven web accessibility solution, aligns well with this need. It provides an affordable, efficient way for companies to enhance their digital accessibility, which is not only crucial for inclusivity but also for reaching a broader audience and complying with legal standards.”
“Moreover, the macroeconomic climate has underscored the importance of digital accessibility. As more businesses move online to adapt to changing market conditions, the need for accessible digital spaces has become more pronounced. We’ve seen an increased awareness and demand for web accessibility solutions, positioning Flowy as a valuable tool for businesses looking to adapt and thrive in this digital-first era. This has allowed us to maintain a steady growth trajectory despite broader economic challenges.”
Significant Milestones
What have been some of the company’s most significant milestones? Ronen cited:
“At Equally AI, our major milestones include the successful launch of Flowy, a groundbreaking no-code web accessibility tool, and a significant breakthrough in integrating diverse accessibility features. This integration enables us to effectively address nearly any web accessibility issue, underscoring our deep commitment to making digital inclusivity a practical reality for all.”
Customer Success Stories
After asking Ronen about customer success stories, he highlighted:
“One of Flowy’s significant customer success stories involves a major corporation overseeing more than 2,000 WordPress websites. Before using Flowy, the company struggled with efficiently managing accessibility across its wide network of sites. Flowy provided them with unparalleled control and simplicity, empowering them to manage accessibility from start to finish for all their sites. Flowy also fostered better collaboration with accessibility vendors, who could now directly conduct and share audits on the platform. This led to efficient implementation of changes and consistent compliance monitoring, all within a unified system.”
Differentiation From The Competition
What differentiates the company from its competition? Ronen affirmed:
“Equally AI differentiates itself from competitors in the digital accessibility market with a unique philosophy: viewing AI as a collaborative tool designed to recommend solutions rather than make decisions. This approach ensures that while Flowy, our AI-powered no-code solution, suggests accessibility improvements, the final decision rests with the user, maintaining a balance between automation and human insight. Thisphilosophy is integral to our innovative front-end approach, which unifies accessibility features into one streamlined, user-friendly language. By doing so, we significantly save time and resources for our users, making web accessibility more efficient and manageable. “
Flowy Integration Process
Could you delve more into Flowy’s integration process? Ronen emphasized:
“Flowy offers two flexible integration options.The first option involves adding a single line of code to your website and connecting to the Flowy Chrome Extension. This allows you to directly integrate Flowy’s AI-powered solutions, which identify and help fix accessibility issues on your site.”
“The second option is ideal for those who prefer not to add the code to their website. In this case, you can use theFlowy Chrome extension or dashboard to scan your website. Flowy then identifies accessibility errors and provides detailed, step-by-step recommendations for fixing these issues, tailored to your website’s specific framework and language. Both methods are designed to cater to different businesses’ preferences and needs.”
Digital Accessibility
In what ways is Equally AI working towards making digital accessibility more affordable and accessible for small businesses and independent creators? Ronen pointed out:
“We are committed to making digital accessibility both affordable and accessible, particularly for small businesses and independent creators. Flowy, our flagship product, is scalable and user-friendly, offering a range of features tailored to meet diverse user needs without the complexity or expense associated with traditional web accessibility solutions.”
“We also emphasize resource-sharing and community support, to help small businesses and creators understand the importance of accessibility and how to implement it effectively. This approach fosters a community of learning and shared best practices, reducing the barriers to entry for those new to web accessibility.”
Future Of Web Accessibility
What is your vision for the future of web accessibility, and how does Flowy contribute to realizing that vision? Ronen concluded:
“Our vision is to make it easy for teams to work together to create websites that everyone can use. With Flowy, we’re making this happen by using AI. Flowy isn’t just about fixing problems as they come up. It’s about constantly looking for ways to make websites better for everyone. Through Flowy, we aim to shape a more inclusive digital world where accessibility is a collaborative effort, seamlessly integrated into the web development process.”
