Experience Management Solutions Company Netigate Buying Lumoa

By Amit Chowdhry • Mar 26, 2024

Netigate – a European leader in experience management solutions – announced the acquisition of Lumoa, the first customer experience platform to offer GenAI technology. This strategic deal combines two leading European innovators focused on bringing the voices of customers and employees to the core of business decision-making. Through a combined portfolio of over 1,500 customers, ranging from companies like Santander and Circle K to Credit Euro Bank and Spotify, the organization now provides services from its combined offices across Europe.

Companies are collecting multi-channel feedback that could be better utilized with better qualitative analysis. Both Netigate and Lumoa realised that to solve this challenge, collection methods have to be combined with the best analysis to offer a true understanding of the feedback giver’s state of mind. Then, this data needs to be shared to provide individuals or whole organizations with real-time access to support meaningful actions and decisions.

Netigate and Lumoa are uniquely positioned to offer companies the most advanced technology, including Generative AI tools that make customers’ and employees’ voices heard while complying with European data usage and processing laws.

In 2022, Netigate received a strategic investment from GRO Capital. And their research estimates that the market for EX and CX software will grow to over $10 billion in the EU by 2027.


“This acquisition is a fantastic step towards realizing our mission to inspire actions through an authentic understanding of people. By bringing together Lumoa’s AI and CX knowledge with Netigate’s advanced feedback management solutions, we are setting a new standard for how companies all across Europe can leverage customer and employee feedback to build sustainable growth and happiness.

  • Mikkel Drucker, CEO of Netigate

Joining forces with Netigate accelerates our mission to empower every employee to make the right decision based on the voice of their customers. Together, we can now broaden the focus from customer experience to total experience while also leading the way in data security and privacy, committing to all European regulations and guaranteeing your data will not be transferred or processed outside of the European Union.”

  • Carlos Del Corral, CEO of Lumoa

This partnership between Netigate and Lumoa is a great example of our investment philosophy of supporting companies that are poised for growth and ready to define the future of their industries. We are excited to see how the combined platform will change experience management in Europe and beyond.

  • Lars Lunde, Partner at GRO Capital