Fanvue, a London-based creator monetization platform built around AI-powered tools, has raised $22 million in a Series A round as it surpassed a $100 million annualized revenue run rate. The Series A was led by Inner Circle, a community-backed investment firm backed by more than 50 exited founders and operators. Fanvue said additional backers included Moonbug founder René Rechtman, the founders of UK unicorn Marshmallow, and partners from European venture firms.
Fanvue now serves more than 17 million monthly active users and hosts roughly 250,000 creators, positioning the business to pursue global expansion and product development as AI reshapes the creator economy.
The company said the funding round validates its approach to what it calls the “Creator AI Economy,” arguing that creators will increasingly use technology to scale content output, audience engagement, and revenue generation beyond traditional ad-driven models.
Fanvue said adoption of its in-house AI tooling is already widespread across its creator base. According to the company, just over 93% of creators on the platform used at least one proprietary AI product, including analytics, voice, and content tools, which it says help creators manage performance and streamline production. Fanvue also reported 450% year-over-year revenue growth and said its headcount rose from 42 to 115 employees over the past 12 months, with core operations centered in its Canary Wharf hub in London.
Alongside the financing, Fanvue announced the signing of Swiss professional footballer and content creator Alisha Lehmann, who the company said has more than 16 million Instagram followers. Fanvue described the partnership as a signal of its ambition to attract mainstream talent, adding that more than 20,000 new creators joined the platform last month and that additional high-profile creator announcements are expected in early 2026.
The company said proceeds from the round will be used to accelerate international growth, hire additional talent, and further expand its AI product capabilities. Fanvue was founded in 2022 by creators and operators including Will Monange, Joel Morris, and Harry Fitzgerald, and the company said its product roadmap is guided by core principles focused on fan connection, creator freedom, and business ownership.
KEY QUOTES:
“AI is redefining the creator economy. Fanvue isn’t reacting to that shift; they are pioneering it. Joel, Will, Harry and the team are building the category-defining platform, enabling creators globally to monetise their audiences at scale. We’re proud to be their partner, opening up our community’s access, influence and distribution as they scale.”
James Cox, Co-Founder, Inner Circle
“Announcing two major milestones for the business, the Series A and Alisha, in the same week, reinforces our vision that AI will enable the next generation of athletes and creators to build businesses and create new revenue streams on direct-to-fan monetisation platforms like Fanvue.”
Will Monange, Co-Founder and CEO, Fanvue
“Thanks to AI, creators on Fanvue will be able to scale products, content, and connections in ways that weren’t possible before. The technology will shift creators’ ability to directly monetise their fanbases, when traditionally they’ve had to rely on advertising. We’re building a product that will revolutionise the creator economy.”
Harry Fitzgerald, Co-Founder and COO, Fanvue
“We’ve quietly been building a world-class team from our London base, hiring from Amazon and TikTok in key leadership positions to deliver on our vision to transform how creators monetise content on a global scale. This fundraise enables us to accelerate those plans. We’re just getting started.”
Joel Morris, Co-Founder and CEO, Fanvue
