- Faraday Future, an intelligent mobility eco-system company, announced it named Dr. Carsten Breitfeld as the company’s global CEO
Intelligent mobility eco-system company Faraday Future announced it named Dr. Carsten Breitfeld as the company’s global CEO. And Faraday Future founder YT Jia is resigning from the CEO position to assume the role of CPUO (chief product & user officer)
Faraday Future is going to leverage Dr. Breitfeld’s experience in the automotive and EV fields coupled with YT’s vision and experience in Internet, consumer electronics, artificial intelligence (AI) and user operations. This ensures FF is poised to form a strong alliance between leading professionals to accomplish its long-term strategic goals.
Dr. Breitfeld has a Ph.D. in mechanical engineering from the University of Hannover and spent 20 years working at BMW where he led the i8 vehicle program as group vice president. This program delivered the i8 luxury plug-in hybrid to global markets. And he also a successful entrepreneur who co-founded and served as Chairman and CEO of BYTON.
In this role, Dr. Breitfeld is going to lead Faraday Future in developing industry-leading technology and products while also enhancing organizational efficiencies as well as accelerating ongoing fund-raising activities.
Dr. Breitfeld is going to be taking on the executive leadership of Faraday Future as it begins production of the company’s ultra-luxury FF 91 electric vehicle and will manage the final development of the FF 81 mass market electric vehicle.
“I am thrilled to accept the role of CEO and look forward to powering FF to its next stage of success,” said Dr. Breitfeld in a statement. “One of the main reasons I joined FF was YT and his vision for how the mobility eco-system will transform the industry, and FF’s industry-leading products and technology, as well as their recently-implemented global partnership program.
With the role of CPUO, Jia will oversee AI, product definition, user experience and the overall implementation of the internet eco-system model. And YT’s forward-looking vision and strategy has given FF its transformational genes plus his strategic planning in business model innovation has established FF’s competitiveness and will also continue to promote product technology innovation to help FF achieve its long-term strategic goals.
“FF has made amazing innovations in the fields of traditional electric vehicles, IOV, AI, and the mobility ecosystem. FF also has formed its unique competitiveness in business models and user ecosystem innovations,” added Dr. Breitfeld. “I have been extremely impressed with the steady progress the company has made on the flagship FF 91. It was when I saw the product, the innovative technology and the many dedicated employees that make up FF that it was clear to me that FF is setting a new standard for intelligent mobility and that I needed to be a part of it. I relish the opportunity to partner with YT, expand upon the vision and forward-thinking that YT started with FF and bring this groundbreaking electric vehicle to full production.”
Faraday Future also announced the official recruitment of Global Chairman and initiated the restructuring of the company in late 2018 for implementing many top management changes. Plus YT is officially establishing a debt repayment trust to provide a thorough solution of his remaining debts and has made it a priority to repay them as quickly as he can.
“I gave up everything to make sure FF will succeed, and to fully repay my remaining guarantor debt as soon as possible, and ultimately to realize the dream of revolutionizing the automotive industry,” explained Jia.
