Germany-Based Financial Assistance Company Finanzguru Raises €13 Million

By Annie Baker • Apr 12, 2023

Finanzguru – a Frankfurt-based fintech company Finanzguru, which is Germany’s leading open-banking enabled financial advisor – announced that it has raised €13 million led by new investors SCOR Ventures, and PayPal Ventures with participation from existing investors including Deutsche Bank, coparion, VR Ventures, Hannover Digital Investments, Venture Stars and former Postbank CEO Frank Strauss. This funding round brings Finanzguru’s cumulative funding to €27 million since launching in 2018.

What the funding will be used for: Finanzguru will use the funding to accelerate profitable growth in Germany, as well as to further expand its product platform. And the company will also significantly strengthen its current team of 70 employees.

Last year, Finanzguru tripled its revenues and is now generating annualized revenues of over €10 million. And the company achieved operational break-even, excluding its growth marketing efforts.

Initially launched in 2018 as a pure multi-banking app, in recent years Finanzguru expanded into an independent platform that enables its customers to manage all of their banking accounts and contracts. Since mid-2021, the company has offered its customers independent advice on insurance and financial products based on a digital analysis of their banking data, which can be accessed in a state-of-the-art setting by phone or video chat.

Finanzguru has grown to over 1.5 million registered users and is Germany’s fastest-growing financial startup in terms of downloads. Over 100,000 of the app’s users are already utilizing Finanzguru’s brokerage services and buying financial and insurance products. Given that Finanzguru’s customers have already linked their bank accounts to the app, they are able to receive personalized, in-depth financial advice based on an analysis of their bank data, and can purchase insurance policies without any additional administrative effort.

KEY QUOTES:

“We have broken new ground with our financial advice products, which are based on a digital analysis of each customer’s payment transactions and unique financial situation. Our already strong growth shows that our products are resonating with customers, and we are now focused on expanding our insurance and pension business.”

— Alexander Michel, co-founder and co-CEO of Finanzguru

“By adding personal financial advice as an offering in the Finanzguru app, we are meeting a real need in the German consumer market. This has allowed us to greatly expand our business over the past 18 months. We are pleased to be able to continue to drive growth with the support of two new high-profile investors.”

— Benjamin Michel, co-founder and co-CEO of Finanzguru

“SCOR Ventures invests in innovative companies solving risk for individuals, businesses, and our planet. We believe Finanzguru has a unique opportunity to support financial resiliency and community wellbeing by offering products that close the care and protection gap for all users.”

— Will Thorne, Head of SCOR Ventures

“Finanzguru has pioneered a data-driven, open banking solution that democratizes access to financial well-being by removing complexity from personal financial management. We’re excited to support Finanzguru on the next stage of their journey as they work to ensure that everyone, regardless of background or economic standing, can take control of their financial lives.”

— Alexandros Bottenbruch, Principal at PayPal Ventures