Fintech startup Finperks announced it has raised $4 million in a pre-seed funding round to build a global infrastructure layer for prepaid products. The round was led by Motive Partners and seed + speed Ventures. According to the company, the investors bring not only capital but also fintech expertise and global networks that support Finperks’ vision of simplifying the prepaid ecosystem.
Finperks is building infrastructure designed to unify fragmented prepaid products through a single API. The company’s platform is intended to enable businesses to integrate prepaid services such as gift cards, airtime, eCash, and cashback rewards more easily without navigating complex compliance and intermediary networks.
The prepaid market is already substantial. Finperks estimates that the market for prepaid products, including gift cards, airtime, eCash, and cashback, is worth more than $1.08 trillion today and could grow to $4.54 trillion by 2035.
Despite its scale, the infrastructure behind prepaid services remains slow and fragmented, often relying on multiple intermediaries. Finperks says this complexity makes loyalty and rewards programs difficult to manage from both a technical and compliance standpoint. The company’s approach is summarized by its motto: One API. Every prepaid product.
Since launching roughly six months ago, the company says it has gained early traction, with more than 1,000 brands already live on its platform and coverage expanding across more than 30 European markets.
The company’s platform supports several use cases across industries including payment applications and HR platforms. These include instant cashback that reaches a user’s bank account as soon as it is processed, tax free employee allowances, and access to gift cards from a wide range of brands.
Finperks credited its engineering team and founding leadership for helping build the platform during its early growth phase as the company works toward making prepaid products easier to access and integrate globally.
