FOX Entertainment has announced the acquisition of Meet Cute, the popular audio drama platform recognized for its rapid development of scripted storytelling. The acquisition advances FOX Entertainment’s platform-agnostic content strategy and expands its creator incubator ecosystem. The move is aimed at strengthening the company’s ability to develop and test new storytelling formats, build intellectual property from emerging voices, and create adaptable content that can be deployed across various media formats.
Meet Cute’s cinematic audio series and agile production process will support FOX Entertainment’s broader content initiatives, including its recent investment in Holywater, a vertical video production operation, and its reciprocal first-look agreement with HarperCollins Publishers. Together, these components form a development ecosystem where creative concepts can originate from audio, books, or digital formats and then evolve into multi-platform franchises. This gives the studio the ability to evaluate audience response in real time and make data-informed decisions on whether projects should be expanded into series, film,s or broader entertainment properties.
The acquisition reflects FOX Entertainment’s commitment to long-term growth through technology-forward and creator-focused production innovation. The company continues to evolve as a modern entertainment studio centered on global reach, flexible development workflows, and diverse storytelling formats.
Meet Cute was founded in 2019 by Naomi Shah and backed by Union Square Ventures and Lerer Hippeau. The platform has released more than 200 hours of original scripted content and has attracted more than 2.5 million listeners worldwide. As part of FOX Entertainment, Meet Cute will operate as a rapid-development content incubator for new scripted and upcoming unscripted series. Shah has joined FOX Entertainment as Senior Vice President, Operations and Strategy, where she will focus on AI innovation, entertainment technology, and IP scalability.
KEY QUOTES
“Innovation in digital storytelling is shaping the future of entertainment, and with Meet Cute, we’re building a space where creators can move fast, take risks, and shape what’s next. It’s a creative lab for storytelling – developing and testing new voices and IP in real time and connecting bold emotionally resonant stories to audiences everywhere.”
Hannah Pillemer, Head of Scripted at FOX Entertainment Studios
“From day one, Meet Cute’s mission was to build stories at the speed of culture. Joining FOX Entertainment allows us to scale that vision — giving creators a faster path from idea to audience, integrating real-time audience feedback, and bringing new voices and formats to life across FOX’s global platforms.”
Naomi Shah, Founder of Meet Cute and Senior Vice President, Operations & Strategy at FOX Entertainment
