- GameOn Technology — an industry-leading conversational application platform company — announced it raised $10.5 million
GameOn Technology — an industry-leading conversational application platform company — announced it raised $10.5 million in growth capital with an issue of convertible notes to a consortium of investors led by Andrew Ogawa of Quest Ventures with participation from Mirae Venture Partners and Silver Lake founder Jim Davidson through his investment vehicle called Paxion. This funding will be used for fueling the development of GameOn’s proprietary ChatOS platform, expansion into new content verticals, and increase sales efforts.
Along with the investment from Quest, other investors participating in GameOn’s note financing round include Ed Zander (former CEO of Motorola), returning investors Innovation Global Capital, Asahi Media Lab Ventures, Claytonia Capital, and first-time investors and NBA stars Mo Bamba and Andre Iguodala.
Including this round of funding, the company has raised a total of $18.5 million to date. And this note offering comes on the heels of the company seeing a successful 2019. Last year, GameOn partnered with blue-chip sports and gaming organizations, including the NBA, NHL, PGA TOUR, FIFA, ATP Media, and PUBG to launch exclusive chat applications. And the year also saw a significant increase in engagement with its existing chat application partners, including the Arsenal Bot — which is GameOn’s most popular chat application by total and daily users.
GameOn’s ChatOS platform is helping brands realize new opportunities and enables them to connect with fans organically, where they are, on the platforms of their choosing, and with content they want. And GameOn builds a dynamic user experience within the most popular chat and voice applications thus allowing fans to engage with brands in natural conversation while delivering rich content like scores, live updates, highlights, GIFs, and unique videos.
GameOn’s $2 million seed round in 2016 and $6.5 million Series A round in 2017 included investment from Quest Venture Partners, XG Ventures, Next News Ventures, and notable sports business investors including, Joe Montana, Snoop Dogg, Gary Payton, Lawyer Milloy, and Mark Attanasio.
Key Quotes:
“Chat applications let fans connect with their favorite content when, where, how, and with whom they want to, while enabling brands with huge fan bases to provide content-rich experiences customized for each fan. As businesses continue to transform into mobile-first digital organizations, chat-based applications have a huge opportunity to enhance the brand-to-fan experience by being more natural and less robotic. This additional round of funding allows us to enhance our platform’s capabilities, expand into new verticals, and help more brands connect with their fans in meaningful ways.”
-Alex Beckman, founder and CEO of GameOn
“I’ve been an investor and board member for GameOn for multiple years now and it’s safe to say it’s grown up along with the chat-based application market. The company has proven again and again that it’s fluent in the behaviors and needs of today’s fans, while proficient in delivering a viable chat tool that lets major global brands communicate in new, engaging ways with their evolving fan bases. Chat solutions are quickly becoming a key digital arm of brands’ mobile strategy and GameOn is well-positioned to continue leading them on this journey.”
-Andrew Ogawa of Quest Venture Partners
