GeoWealth: $42.5 Million Raised For WealthTech Platform Expansion With Goldman Sachs Investment

By Amit Chowdhry • Today at 12:34 PM

GeoWealth, a turnkey asset management platform built for registered investment advisors, announced it has extended its Series C financing with a $42.5 million strategic minority investment from Goldman Sachs. The funding adds to prior backing from major asset managers and supports the company’s continued growth, product development, and platform expansion.

The Chicago-based firm said its family office owner, The Globe Resources Group, will retain majority ownership, while existing minority investors including Apollo, BlackRock, J.P. Morgan Asset Management, and Kayne Anderson Capital Advisors remain involved. The latest investment also provides liquidity to existing shareholders while strengthening GeoWealth’s institutional partnerships.

GeoWealth has positioned itself as a technology-driven platform enabling advisors to deliver customized portfolios through a unified managed account framework. The company’s system allows multiple investment vehicles to be combined within a single account, improving diversification, personalization, tax efficiency, and access to private market strategies.

The company attributes its recent growth to increasing demand from enterprise RIAs, early traction with custom model portfolio partnerships, and deeper engagement with existing advisor relationships. The investment from Goldman Sachs builds on an existing partnership between the two firms established in 2024, focused on enabling advisors to construct open-architecture custom portfolios tailored to high-net-worth clients.

GeoWealth said it plans to further invest in its integrated platform, expand its public and private market model capabilities, and enhance client service offerings. The company aims to help advisors meet growing client demand for flexible and scalable investment solutions while continuing to streamline mid and back office operations such as reporting, billing, and portfolio accounting.

KEY QUOTES:

“We’re pleased to welcome Goldman Sachs as a new investor and build on the strong partnership we’ve already established together. We’ve been very intentional about maintaining the right balance of investors—anchored by a majority family office owner that gives us the freedom to build the company on our terms—while also partnering with some of the world’s largest institutions that help us think strategically, grow thoughtfully and continue to innovate for our RIA partners.”

Colin Falls, Chief Executive Officer of GeoWealth

“GeoWealth’s technology platform empowers advisors to seamlessly deliver customized portfolios combining public-private investment solutions at scale to their clients, and this need will continue to grow. Goldman Sachs Asset Management is committed to advisors and GeoWealth, and this will further our strategy to work collaboratively with client firms to deliver modern, sophisticated investment strategies and an excellent client experience.”

Bryon Lake, Partner, Global Co-Head of Third Party Wealth and Chief Transformation Officer at Goldman Sachs Asset Management