Getac Technology Corporation is a global leader in AI-capable rugged mobile technology and intelligent video solutions, including laptops, tablets, software, body-worn cameras, in-car video systems, digital evidence management, and enterprise video analytics solutions. Pulse 2.0 interviewed Getac North America President Mike McMahon to learn more about the company.
Mike McMahon’s Background
Could you tell me more about your background? McMahon said:
“As the President of Getac North America, I’ve had the privilege of leading our team since 2019. My career in the rugged OEM computing industry spans several decades, during which I’ve gained a deep understanding of the unique challenges and opportunities faced by organizations across various sectors. I’ve had the chance to work on both sides of the table, from the end-user perspective to the channel side, where I’ve developed strong relationships with partners and distributors.”
“This has equipped me with a unique perspective on rugged technology and its applications. Working closely with clients in industries such as utilities, automotive manufacturing, industrial manufacturing, and public safety has allowed me to identify emerging trends and anticipate future needs within these sectors. Driving innovation and delivering solutions that empower our customers to succeed in even the harshest environments has always been a top priority.”
Core Products
What are the company’s core products and features? McMahon explained:
“As a leader in providing rugged computing solutions, Getac offers a range of core products including rugged laptops and tablets. Our devices, like the first AI-ready fully rugged S510 and the versatile F110, are built to endure drops, shocks, extreme temperatures and other demanding conditions.”
“Key features of our products include durability, performance, readability, security, and customization options. With rugged construction in mind, powerful processing speed and advanced security features, our devices are ideal for industries like field service, public safety, transportation, manufacturing, automotive, oil and gas, and logistics, where reliability and performance are critical.”
Differentiation From The Competition
What differentiates Getac from its competition? McMahon affirmed:
“Our biggest differentiator is in our pursuit of innovation. We actively listen to our customers to understand their evolving needs and deliver cutting-edge solutions. A prime example is our sunlight-readable displays, designed to enhance visibility in challenging lighting conditions.”
“We are actively redefining rugged technology by integrating AI capabilities into our devices. This will empower our customers with real-time insights, automation, and faster decision-making, ultimately improving efficiency and safety. By combining rugged durability with sleek design, we’re breaking the mold of traditional rugged devices. Our customers can now rely on powerful, user-friendly tools to excel in the harshest environments.”
“We aim to provide the most comprehensive solutions in the space, our configurability and warranty truly separates us from the pack. For example, we offer a high degree of configurability, allowing businesses to tailor their rugged solutions to specific needs. This customization extends to various components, including processors, storage, memory, and connectivity options. Additionally, Getac provides flexibility in choosing operating systems, pre-installed software, and security features. This level of configurability ensures that Getac devices can be optimized for diverse industries and demanding environments.”
“Getac ensures customers investment is protected, by offering comprehensive warranty programs that cover a wide range of scenarios. From accidental damage to routine wear and tear, our warranties are designed to keep their devices operational. Our commitment extends beyond standard warranties. We provide extended coverage options and self-maintenance programs to maximize the lifespan of your device. With efficient repair services, genuine replacement parts, and expert technical support, you can trust Getac to deliver reliable solutions and unwavering support.”
Evolution Of The Company’s Technology
How has the company’s technology evolved since launching? McMahon noted:
“Since taking on my role at Getac, our primary goal has been to structure our technology to meet the needs of workers across various industries, including manufacturing, defense, utilities, and public safety. We continue to prioritize precision in the field, as evidenced by certifications like the enhanced MIL-STD-810H, the U.S. military standard that tests a product’s ability to withstand environmental conditions. These certifications demonstrate that our devices not only meet but exceed rigorous military standards, ensuring their durability in all conditions.”
“To complement our robust hardware, we offer a suite of intelligent software solutions that streamline edge operations. These tools facilitate seamless IoT integration, efficient data management, and robust security, enabling businesses to maximize the value of edge data.”
“We’ve made significant strides in connectivity and computing. We announced a strategic partnership with T-Mobile to deliver enhanced connectivity solutions to industries such as public safety, where first responders require uninterrupted communication during emergencies; manufacturing, where real-time data is essential for monitoring equipment and optimizing production; and fleet services, where connectivity plays a key role in fleet management, field ticketing, and data entry for critical reports.”
“One area we are excited about is in automotive aftersales where Getac is particularly focused on how AI can help technicians work smarter, not harder, by integrating AI solutions. AI is not only making the driving experience more accessible and affordable but also addressing key industry challenges, such as the shortage of skilled technicians. Getac is at the forefront of this revolution, developing AI-ready rugged tablets and laptops designed to support technicians and streamline operations.”
Significant Milestones
What have been some of the company’s most significant milestones? McMahon cited:
“One of our biggest milestones was the launch of our S510 – the first-ever fully rugged AI-ready laptop. This milestone further cemented us as a company at the forefront of innovation technology in the rugged space. In addition, we have become the first ever rugged device company to be certified on the T-Mobile network but also introducing the first-ever fully rugged AI-ready laptop to the market. These advancements empower our customers with cutting-edge technology, enabling them to work more efficiently and effectively in the most demanding environments.”
“Getac is focused on forging strong partnerships to provide our customers with a full package of software and hardware to meet their specific needs. For example, for law enforcement professionals, there was a clear demand for enhancing situational awareness and resource restraints amongst law enforcement agents. This demand led to a partnership with Flock Safety, a leading public safety technology company, to deliver comprehensive public safety solutions by integrating Getac’s rugged video devices and Flock Safety’s advanced License Plate Recognition (LPR) platform and Real Time Crime Center (RTCC) software, FlockOS to provide actionable intelligence, helping law enforcement agencies make informed decisions and respond effectively to incidents.”
“Understanding the need to simplify business mobility in industries like public safety, defense, military, manufacturing, field service, warehouse operations, and automotive, we integrated the SOTI ONE Platform. From remote device management to enhanced security, this solution will streamline business operations, improve connectivity, and ensure maximum uptime even in the most demanding environments.”
Customer Success Stories
When asking McMahon about customer success stories, he highlighted:
“One example I would like to point to is the work we did with the Wake County Sheriff’s Office, the primary law enforcement agency for the unincorporated areas of Wake County, North Carolina. Our main objective was to develop and deploy an easy-to-use body worn camera solution that complemented the existing technological framework. We deployed our Getac BC-03 body-worn cameras for their ability to effortlessly integrate with the preexisting in-car video systems and the overall backend infrastructure.”
“This resulted in significant improvements in the time it takes to investigate an event, whether a small infraction, a lawsuit that goes to court, or an internal affairs incident. With fewer resources needed, costs are also reduced.”
Future Company Goals
What are some of the company’s future company goals? McMahon concluded:
“Our goal is to remain a leader in rugged mobile technology. To achieve this, our company will continue to innovate and adapt to the evolving industry needs. With customer satisfaction in mind, actively listening to our customer feedback and industry insights is crucial as we aim to develop innovative solutions that address specific challenges faced by professionals in demanding environments. This includes integrating advanced technologies such as AI and 5G into their devices to enhance performance, durability, and functionality. Our goal is to continue catering to our customers by providing them with ruggedness that is built to last while simultaneously offering high-tech solutions needed to support them anytime, anywhere.”
“Building upon our recent recognition as one of the Newsweek’s “World’s Most Trustworthy Companies 2024,” we aim to further strengthen our reputation for trust and integrity. This award validates our commitment to excellence and our focus on customer, investor, and employee satisfaction. Moving forward, we will continue to uphold these values and strive for even greater achievements.”