Contactless Ordering And Payments Company GoTab Raises $6 Million

By Annie Baker • Sep 21, 2020
  • Arlington, VA-based GoTab — a mobile POS and contactless ordering and payments platform company for hospitality — announced that it has raised $6 million

Arlington, VA-based GoTab — a mobile POS and contactless ordering and payments platform company for hospitality — announced that it has raised $6 million in funding to enhance its innovative technology and further bridge the gap between contactless dining and full-service hospitality.

This funding round was made possible through existing investors, including Anthony Bruce, former president of Applied Analytics at Mastercard & CEO at APT; Greg Cohen, former president of iPayment and Paya; Jodie McLean, CEO of Edens; Will Graylin, CEO of OV Loop and former global co-GM of Samsung Pay; George Krautzel, managing partner for MissionOG; Andrew Newcomb, managing partner at MissionOG; and Jonathan Zabusky, founder and managing partner of Bounce Ventures LLC and former president of Grubhub/CEO of Seamless.

GoTab — which has been offering contactless ordering and payment since 2016 — is helping hospitality operators rethink their service model, especially as they adapt to rapidly evolving regulations and consumer expectations. And early adopters like Stone Brewing, Barcelona Wine Bar, and Ballast Point Brewing Company have been able to utilize GoTab to optimize their servers’ time, work, and interactions with customers to ensure a better guest experience. And GoTab creates an efficient and hospitable environment for guests while freeing up front-of-house staff from low-impact tasks and allowing them to allocate more time to maintain proper safety guidelines which benefits both the operators and the guests.

“We are excited for the possibilities that this new round of investment brings. GoTab has helped countless operators adapt their hospitality model and turn a corner despite the current challenges they are facing. We are confident that further integrations and partnerships with best-of-breed technology will bring even more innovation and success to our operators,” said GoTab CEO Tim McLaughlin.

GoTab is now used by hundreds of hospitality operators across 31 states. And the new investment comes on the heels of a banner Labor Day weekend when GoTab saw the highest number of transactions processed by operators since the platform’s creation in 2016.

With this funding round, GoTab is developing partnerships and facilitating integrations with other innovative hospitality tech platforms, all designed to ensure operators can optimize their business model and adapt swiftly to operational changes. And the rollout of GoTab’s Mobile POS is now underway, which offers contactless ordering and payment features for servers, making every guest transaction effortless, convenient and contact-free.

GoTab is considered the only self-service platform with native features for opening a digital tab, sharing, and splitting the tab and calculating tips among friends along with keeping the tab open until it’s time to settle. The GoTab system is designed to be an integrated or stand-alone service, requiring minimal setup and a nominal per transaction percentage for operators, providing high-touch hospitality without the high-end price tag. It does not require any additional hardware, software, or support costs and works seamlessly for takeout and delivery service, providing the same ease and convenience as in-venue dining.