Health In Her HUE – a premier digital health platform aimed at reducing racial health disparities for Black women and women of color through technology, media and community – recently announced that the company has raised a $3 million seed funding round to fuel its growth by investing in talent and building out new programs and products.
The funding round was led by Seae Ventures. It included participation from Johnson & Johnson Impact Ventures (an impact fund within the Johnson & Johnson Foundation), Morgan Stanley Inclusive Ventures Lab, Genius Guild, HBCU Founders Fund, Stanford Impact Fund and a select group of angel investors.
Formed in 2018, Health In Her HUE connects Black women and women of color with culturally sensitive and responsive healthcare providers and content to support them in accessing better care to improve outcomes. The company was founded by CEO Ashlee Wisdom – who has over a decade of experience working across the healthcare industry in a range of leadership roles.
Health In Her HUE’s platform offers its nearly 13,000 members with access to a suite of solutions to support their healthcare journey. The platform’s current offerings include:
— Connections – A directory featuring over 1,300 diverse providers across 60 specialties where members can filter and search for healthcare providers who best meet their needs, ensuring personalized and culturally responsive care.
— Content – A collection of educational health content – which includes long- and short-form videos, articles, and live on-demand virtual events that help keep women informed and aware on their healthcare journey.
— Community – Forums for women to engage and learn from each other on a variety of health topics. This includes the Care Squad Program, which offers a physician-designed curriculum and peer support group on various topics, including fibroids, fertility, mental health, and more.
In 2021, the company initially raised $1.2 million in a pre-seed round to develop the platform. To date, the company’s total investment amounts to $4.2 million. KEY QUOTES:
“I’m proud of the impact Health In Her HUE has achieved thus far to ensure Black women and women of color have a safe space to prioritize their holistic health and well-being. I know first-hand the challenges women of color face to receive equal quality of care while not feeling seen and heard by the healthcare system. Health In Her HUE is uniquely positioned to address the existing racial health disparities and connect our members with providers who are committed to hearing and understanding their unique lived experiences, while providing quality care accordingly.”
— CEO Ashlee Wisdom
“Ashlee’s passion and vision for connecting Black women and women of color to culturally competent care is what drew our attention initially. Her focus on this vision, and ability to create a community, a team and a platform to make this vision a reality is what keeps us excited about Health In Her HUE and Ashlee’s leadership. We were thrilled to lead this round of financing and look forward to continuing to support Ashlee on this journey to help more Black women and women of color access the health care providers, services and resources that are committed to their health and well-being.”
— Arianne Kidder, a Partner at Seae Ventures
