Homrich Berg: Equity Participation Program Launched

By Amit Chowdhry ● Jul 26, 2025

Homrich Berg Wealth Management (HB), a fee-only wealth advisor with $25 billion in assets under management, has introduced a new program to foster a culture of ownership among all non-shareholder employees. The Equity Participation Program offers these employees with equity participation, reflecting HB’s belief that those contributing to the firm’s success should share in its rewards.

The program aims to attract and retain top talent by offering meaningful financial incentives, especially during future liquidity events. Supported by investment partners TPG Growth and New Mountain Capital, new hires will receive equity participation units as part of their offer packages, reinforcing HB’s commitment to rewarding its team.

Developed in partnership with Ownership Works, a nonprofit organization, this initiative promotes broad-based employee ownership, aiming to enhance business success and encourage meaningful wealth-building.

KEY QUOTES:

“This program is about building a firm that rewards people not just for their day-to-day performance but for their contribution to HB’s long-term success. As we grow, we want our team to feel recognized and appreciated for their hard work and motivated to stay invested in our mission.”

Thomas Carroll, CEO of Homrich Berg

“We believe that broad employee ownership supports our collaborative culture and encourages all of us to work as a single team. This program helps ensure that everyone at HB has a stake in the value that we are working together to create.”

Kyle Glenn, Chief Operating Officer at Homrich Berg

“Employee ownership is a meaningful way to strengthen company culture and drive long-term performance. HB continues to lead by example, and this initiative reflects its thoughtful approach to growth, people, and purpose.”

David Trujillo, Co-Managing Partner of TPG Growth

 

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