Hone Health is a telehealth clinic and longevity platform that focuses on helping both men and women take a proactive, holistic approach to their health as they age. They are known for providing personalized care, primarily through hormone optimization and other treatments, all from the comfort of a person’s home. Pulse 2.0 interviewed Hone Health co-founder and CEO Saad Alam to gain a deeper understanding of the company.
Saad Alam’s Background
Could you tell me more about your background? Alam said:
“I am the Co-Founder and Chief Executive Officer of Hone Health, the largest online clinic treating men’s hormonal imbalances and low testosterone. We recently expanded into longevity, disease prevention, and energy management.”
“As a lifelong health advocate, I am dedicated to researching new and innovative ways to improve overall well-being. I believe we can maximize the human lifespan past 100 years, and am committed to helping people understand how to cultivate a holistic approach to actually feel younger as they age.”
“Before founding Hone Health, I was the Founder and Chief Executive Officer of Citelighter, a venture-backed education technology company that exited to Sylvan Learning. Citelighter helped students become better writers using principles of neuroscience. Prior to my entrepreneurial journey, I led Marketing and Sales functions at HealthCentral, which was the second-largest health publisher at the time. Before that, I led Market Research at Eli Lilly & Company for the $4B neuroscience franchise, where I was responsible for market research and insights development for leading pharmaceutical brands, including Zyprexa, Symbyax, and Relprevv.”
“I was honored to be recognized as an EY Entrepreneur of the Year NY finalist and hold a Master of Public Health (MPH) from Columbia University and an MBA from the University of Rochester, where I served as student body president.”
Formation Of The Company
How did the idea for the company come together? Alam shared:
“Hone was founded from a very personal place. I was a life-long health advocate, I started experiencing health symptoms such as low energy, loss of libido, loss of mental acuity/stamina at the age of 35 and my physicians couldn’t help me understand what was going on. It took me a year of bumping through the current care system to find a physician to take care of me and made me realize how broken the current model is. This was coupled with having to watch my father pass earlier in life due to chronic conditions that were completely avoidable. The combination led me to create Hone.”
“In 2020, Hone Health was founded to meet the increasing demand for accessible, personalized hormone optimization solutions. Hone offers a comprehensive approach and integrates telemedicine, at-home, and in-person lab testing for 40+ biomarkers and tailored treatment plans, all overseen by expert medical professionals starting at $129/month.”
“Hone’s technology is evolving to provide a multi-faceted care model that provides personalized protocols that combine medications, supplements, diet, exercise, stress reduction, and sleep guidance with community support to improve patients’ healthspan or their quality of existence.”
“The goal of care is to first alleviate any pre-existing symptoms immediately and then begin building lifestyle behaviors that slowly begin to reverse the onset of chronic diseases like diabetes, cardiovascular disease, cancer, and dementia, otherwise known as the four horsemen as popularized by expert physician Peter Attia.
“Hone Health is now poised to expand its scope, offering a broader range of proactive and preventative healthcare services. Leveraging its expertise in telemedicine and personalized treatment plans, this investment will allow the company to address a wider array of health needs.”
Favorite Memory
What has been your favorite memory working for the company so far? Alam reflected:
“There are so many. I remember when we first started advertising we would sit around Slack and every time there was a new sale we would all celebrate. After a week it was happening every few minutes that we had to realize it was just normal and we were onto something. Every day I get a message from a patient or two telling me how we’ve changed/enabled their life in some positive manner. This is pretty priceless since they are constant reminders of the impact we’re having on people’s lives.”
Core Products
What are the company’s core products and features? Alam explained:
“Hone offers at home longevity care that is includes an in-depth biomarker testing, long form physician consults and personalized protocols that help improve health span and can include hormone replacement therapy (HRT), metabolism-boosting treatments, and longevity solutions like NAD+ and B12 injections.”
Challenges Faced
Have you faced any challenges in your sector of work recently? Alam acknowledged:
“Everyday. It’s nothing but a set of challenges when you’re operating a fast-moving business that is growing rapidly. We have physician networks, marketing/sales, hiring, regulatory, technical problems literally everyday. The most recent one was that we grew too fast and didn’t have enough qualifications to help out and had to race to add them on.”
Evolution Of The Company’s Technology
How has the company’s technology evolved since launching? Alam noted:
“Hone Health is revolutionizing healthcare by combining cutting-edge research, proprietary patient care technology, and personalized wellness solutions. With a fully verticalized system centered on drug commercialization and research, Hone collects extensive clinical data to create high-quality, faster, and safer patient protocols.”
“The company is about to start integrating into the longevity community and become the front door for multiple diagnostics like advanced testing like DNA methylation, full-body MRIs, CCTA, and DEXA scans to track biological aging. Hone is becoming a leader in diagnostic and treatment services for healthspan through telehealth.”
“By offering hormone replacement therapy (HRT), metabolism-boosting treatments, and longevity solutions like NAD+ and B12 injections, Hone is redefining aging management. Its proprietary technology enhances diagnostics, treatment plans, and telehealth consultations, making personalized, high-quality care more accessible and setting new standards in proactive, individualized medicine.”
Significant Milestones
What have been some of the company’s most significant milestones? Alam cited:
“Hone Health has created the largest repository of hormone data in the nation (maybe even the world) and is now in a position to start using this information to provide the research-backed learnings to the broader medical community and medication recommendations to patients that will change the way medical protocols are constructed across the country.”
“Hone works hard to create a diverse workforce and is 60% minorities and women.”
Customer Success Stories
When asking Alam about customer success stories, he highlighted:
“Here are a list of success stories:
- TRT Results Timeline: How Long Does it Take Testosterone to Work?
- TRT Helped Me Lose Weight, Become a Fitness Champ, and Revive My Libido
- Testosterone Replacement Therapy Saved Our Marriage
- I Had a Heart Attack at 42. On TRT, I’m Healthier Than Ever at 62
These are stories from the business when we were more focused on TRT, but have transitioned to longevity over the past 7 months.”
Funding
When asking Alam about the company’s funding details, he revealed:
“Hone Health, the leading telehealth clinic specializing in preventative and proactive longevity care is announcing that it crossed 350,000 patients tested, 60,000 patients treated, and completed a $33 million Series A funding round.”
“Participation in the round included: Tribe Capital, PIF, Republic Capital, Vibe VC, Humbition, Hanwha Next Generation Opportunity Fund, Gaingels, Looking Glass Capital, FJ Labs, and Agent Capital. This brings Hone Health’s total funding to $39M. Other notable angel investors that participated are Codie Sanchez, Paul and Michael Rabil (Founder of PLL), Mark & Matt Wan (Founder of Momentus), Anthony Pompliano, Austin Reif (Founder of Morning Brew), Shaan Puri, Sam Parr (Founder of The Hustle), Nikita Bier (Founder of TBH/Gas), and Fasha Majoor.”
“With the financing, Hone also acquired ivee, to introduce in-home healthcare services, enabling physicians and practitioners to deliver care directly to patients in their homes.”
“This expansion enhances patient access to high-quality, personalized treatment while underscoring Hone Health’s commitment to safety and innovation in healthcare.”
“Hone Health also expanded from Men’s Hormones to Men’s and Women’s Longevity Care by increasing the total biomarkers we look at from 12 to 50, and increasing the products (medications/supplements) we sell from 8 to nearly 70.”
Total Addressable Market
What total addressable market (TAM) size is the company pursuing? Alam assessed:
“It’s all men and women between the ages of 35-65 which is approximately 120 million people.”
Differentiation From The Competition
What differentiates the company from its competition? Alam affirmed:
“Hone Health is disrupting healthcare by offering personalized, accessible, and affordable telehealth services that use data-driven insights and lab tests to create customized treatment plans. Its clear pricing, privacy, and holistic approach make it more convenient and less stigmatized than conventional healthcare, while also offering patients the ability to manage their care remotely. Hone Health is modernizing how men and women approach longevity, making it more personalized and proactive.”
Future Company Goals
What are some of the company’s future company goals? Alam concluded”
Some of Hone Health’s goals is to move into clinical trials, treat over 1 million patients, produce ground breaking research, and become the front door for longevity.”
